
92% of Agents Plan to Stay as Sales Hit 40-Year Lows
Byron Lazine and Nicole White break down the Cotality–ResiClub survey, where 90% of agents say they’re staying despite a 40-year low in existing-home sales.

Byron Lazine and Nicole White break down the Cotality–ResiClub survey, where 90% of agents say they’re staying despite a 40-year low in existing-home sales.

The Broke Agent shares April 2026 content ideas for agents, from April Fools hooks to Tax Day posts, helping agents stay relevant during peak spring market activity.

Shilo CEO Justin Benson introduces Shilo Signals, an AI tool that analyzes 3M+ calls to deliver personality-based coaching for real estate agents.

Byron Lazine shares the 4-1-1 open house formula agents can use to turn a basic pitch into a 6-day marketing campaign that wins more listings.

Jason Cassity shares how he uses NotebookLM to turn one buyer guide into multiple content assets, including lead magnets, visuals, and audio.

Marc Davison breaks down how AI is recommending agents, shaping client decisions, and raising the bar for visibility and positioning.

Codie Sanchez shares 7 phrases that hurt sales and what to say instead, helping agents improve follow-ups, pricing conversations, and close more deals.

Housefishing is rising as AI-staged listings mislead buyers and erode trust, prompting new state-level disclosure rules that are reshaping how agents market homes.

Krys Benyamein breaks down a 5-week listing marketing schedule that builds momentum, drives open house traffic, and helps agents win more listings.

Shannon Gillette turns a national housing stat into a high-impact reel, breaking down 46.3% more sellers than buyers into clear guidance agents can copy.

Most agents focus on posting more, but the real growth comes from conversations. The Broke Agent shares a 20-minute daily strategy to build your brand, generate mindshare, and attract clients without relying on the algorithm.

Zillow COO Jun Choo explains how a consumer-first strategy built real estate’s top consumer brand over 20 years, in a BAM interview with Byron Lazine.

During BAM’s “Explode Your Digital Brand Through the Holidays” webinar, The Broke Agent, Byron Lazine, Katie Day and Jason Cassity discussed what agents should do on all the major social media platforms. Here is the complete Q&A session from the webinar.

87% of agents don’t make it past year five. Here are the top struggles of new agents, according to a study conducted by Realtor.Com®—and how to overcome them.

Here’s an easy guide on how to create engaging short-form clips from a Facebook live.

Jas Takhar joins Matt Lionetti and The Broke Agent to discuss his journey in sales, how to build rapport with clients, why investing content is so important, and three things agents should do over the holidays.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for November 7-13th, 2022.

Pop-Tarts is listing a fully-furnished Gingerbread Pop-Tarts lodge on Zillow, and inviting anyone to build a gingerbread Pop-Tarts house for a chance to win $15,000.

Yesterday’s inflation report was a huge win for mortgage rates. Agents need to take immediate action to educate consumers when mortgage rates fall and help them take advantage of this positive headline.
Consumer housing confidence, $1.3 Trillion in lost equity, a revealing Zillow survey, and two new Instagram features are today’s trending topics as Katie Clancy, Brooks Landry, and Zachary Foust join Byron Lazine on The Walk Thru.

A new Zillow survey polled real estate agents to find out buyers’ and sellers’ biggest misconceptions in today’s market.

TikTok is an app you cannot sleep on through the holiday season. Every single video you post is a new opportunity to reach a new audience. Here’s what you need to do on TikTok for the next 60 days.

The Broke Agent shares his daily 5-step Facebook plan to extend your reach and gain more business.

Last week, The Broke Agent and Byron Lazine were joined by Katie Day and Jason Cassity on a BAM webinar to share YouTube tips to leverage the holiday season to grow their business.
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