
How to Turn Location into an Irresistible Video Hook
Being able to showcase the location of a video will take your marketing to the next level. And Paige Steckling just delivered a masterclass on how to do that with an irresistible video hook.

Being able to showcase the location of a video will take your marketing to the next level. And Paige Steckling just delivered a masterclass on how to do that with an irresistible video hook.

HubSpot released its list of the top 27 TikTok brands of 2023—and one of them is a real estate team. We look at whether TikTok is worth your time as a marketer, how to improve your chances of going viral, and how HEIDER Real Estate is dominating the platform.

Lindsey Jo shares an emotional story about her mother, who was diagnosed with early-onset Alzheimer’s last year. With this, she’s learned how to navigate her career through deep ruts of sadness—and shares how you can do the same.

The “Rappin Realtor,” Steven Diaz, joins Matt Lionetti and The Broke Agent to discuss how his real estate raps have changed his business, how he produces them, why he makes his original audios available to others, performing at real estate conferences, and ideas for the future.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for May 22nd – 28th, 2023.

Byron Lazine, Tom Toole, and Lisa Chinatti discuss mortgage rates rising amid debt ceiling talks, sacrifices buyers make to afford a down payment, the cost of online lead generation, and buyers turning to real estate agents for financing advice.

Performing as Eminem following up with clients, BAM Creator Matt Lionetti displays another one of his talents as a Realtor/creator. In a new Instagram Reel, he responds in epic fashion to a prospect deciding to work with the wife of a neighborhood friend.

Agents leaving the industry, a Serhant listing video idea, a 1% down loan by Rocket Mortgage, Meta’s Twitter competitor app, and how to create a strong newsletter are this week’s trending topics as Paige Steckling and Tom Storey join Captain Dan Oneil and The Broke Agent.

Haley Ingram breaks down five easy Instagram post ideas for when you’re stuck in a content rut.

Jason Cassity posed a question on a recent Instagram post: “Should agents pass off their TC fees to the client?” Agents in the comments did not hold back, with most answering “No,” but some defending the idea. Where do you stand?

Housing market analysts, including those from Fannie Mae and Zillow, have conflicting forecasts about home prices. Here’s how you can talk to consumers about where home prices are expected to go.

Ryan Serhant’s latest listing video is quick and engaging. And the best part? It’s something any agent can replicate.

Most great agents know that REFERRALS are the best source of new business in the real estate industry. Referred clients usually begin the relationship with you already having gotten a

At the beginning of each month, I’m going to make a list of content ideas based on holidays, notable events, and what’s trending. This can help you plan your filming/posting schedule around what’s timely and relevant! As I mentioned in my “trendjacking” blog, posting about trending topics gives your marketing a major engagement boost. In May, we had Star Wars Day, the only Friday 13th of the year, the Johnny Depp Amber Heard trial, and plenty of chatter about Elon Musk buying Twitter… Here’s what to expect this June.

On this week’s episode of Between Two Lock Boxes, recorded at Inman in New York, Dan O’Neil sits down with Juan Barraneche, CEO and founder of the Goldbar Team, and the one and only Ricky Caruth of eXp Realty and the Zero to Diamond coaching program.

If you’re a realtor, you really have two options on holiday weekends. And a lot of it’s gonna depend on how your business has progressed so far this year.

Instagram has been acting insane lately. Engagement is all over the place, suggested posts are flooding our feeds, and users are getting logged out for no reason. Recently I couldn’t

On this episode of The Byron Lazine Podcast, the duo from the DJ & Lindsey Real Estate “teamerage” join Byron to discuss becoming part of the billion-dollar club, entrepreneurship, sponsoring the Jacksonville Jaguars and more.

On this week’s episode of The Walk Thru, Byron Lazine and The Broke Agent – back from his 57th wedding of the year – join Katie Day of Move Me

Katie Day and Tim Macy hosted a conference to hone in on specific tactics that would generate more business. Since we all know video is essential to building a brand, video marketing quickly became the main topic, and we set off to host The Real Estate Video Blueprint (REVB). Here are their takeaways.

Agents across the country reacted when Ryan Serhant and Bess Freedman sparred on the subject of whether reality TV is good or bad for the real estate industry. Byron Lazine

Sal Moretti, class of 2008 from Foothill Academy, just announced on Instagram that he is now a licensed real estate agent.

Without the knowledge or team to successfully negotiate and close a short sale, the process can quickly turn into a nightmare. The thought of lengthy paperwork and negotiations sends most

This week, Danny Deals invites creator, personality, co-host of the Over Ask Podcast, and fellow BAM contributor Matt Lionetti up to his hotel room for another episode of Between Two
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