Byron Lazine and Nicole White break down the Cotality–ResiClub survey, where 90% of agents say they’re staying despite a 40-year low in existing-home sales.
The Broke Agent shares April 2026 content ideas for agents, from April Fools hooks to Tax Day posts, helping agents stay relevant during peak spring market activity.
Shilo CEO Justin Benson introduces Shilo Signals, an AI tool that analyzes 3M+ calls to deliver personality-based coaching for real estate agents.
Byron Lazine shares the 4-1-1 open house formula agents can use to turn a basic pitch into a 6-day marketing campaign that wins more listings.
Jason Cassity shares how he uses NotebookLM to turn one buyer guide into multiple content assets, including lead magnets, visuals, and audio.
Marc Davison breaks down how AI is recommending agents, shaping client decisions, and raising the bar for visibility and positioning.
Codie Sanchez shares 7 phrases that hurt sales and what to say instead, helping agents improve follow-ups, pricing conversations, and close more deals.
Housefishing is rising as AI-staged listings mislead buyers and erode trust, prompting new state-level disclosure rules that are reshaping how agents market homes.
Krys Benyamein breaks down a 5-week listing marketing schedule that builds momentum, drives open house traffic, and helps agents win more listings.
Shannon Gillette turns a national housing stat into a high-impact reel, breaking down 46.3% more sellers than buyers into clear guidance agents can copy.
Most agents focus on posting more, but the real growth comes from conversations. The Broke Agent shares a 20-minute daily strategy to build your brand, generate mindshare, and attract clients without relying on the algorithm.
Zillow COO Jun Choo explains how a consumer-first strategy built real estate’s top consumer brand over 20 years, in a BAM interview with Byron Lazine.
Zillow reports 2.3% of rental listings were recently for sale, near a record high, as more ‘accidental landlords’ turn unsold homes into rentals instead of cutting price.
Alyssa Curnutt shares the simple two-step outreach process she uses to connect with local businesses when creating hyperlocal content.
New Western reports investors delivered 216.9% more starter homes than builders in 2025, reshaping entry-level housing supply through renovation.
Tom Toole analyzed 19,000 real estate calls using Shilo.ai to uncover six tactics agents use to build trust, uncover motivation, and move conversations toward a deal.
Andrew Undem explains why he lists homes on Thursday and why top agents rely on a repeatable system when launching listings.
Chris Smith explains the simple voice-first workflow Realtors can use to create blogs, emails, and social media posts up to four times faster, turning voice notes into publish-ready content in minutes.
Real Brokerage appoints Jason Cassity as Chief Growth Officer, bringing the top-producing agent and Walk Thru co-host into executive leadership to drive agent growth
Luke Acree cites 81% of sellers interview one agent, and outlines how omnichannel touches create familiarity, comfort, and trust.
Justin Benson of Shilo explains how AI could help real estate teams scale like tech companies by automating operations and boosting productivity.
Krys Benyamein shares the surprising lesson he learned climbing Mount Everest, and how it applies to content creation, identity, and marketing in today’s attention economy.
Here are 4 things to do that will improve your business, marketing, and overall life.
Haley Ingram and Alyssa Stalker join The Broke Agent to discuss the difference between chasing virality and attracting real clients, why local content outperforms generic real estate posts, and fresh March content ideas that actually generate leads.
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