The Real Estate Advice Agents Need To Hear w/ Doug Edrington

Doug Edrington joins Matt Lionetti and The Broke Agent to talk about how to recruit agents, the breakdown of his mentorship program, the scripts and role-playing processes he does with his team, the biggest mistake agents make, and why new agents are soft.
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Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

This week on the Over Ask Podcast, teamerage leader out of Chattanooga, Doug Edrington, joins Matt Lionetti and The Broke Agent to talk, first of all, about how he got into the real estate industry back in 2004. 

That led quickly to a detailed discussion on his recruitment process, what he looks for when he’s hiring new agents, the role of mentorship in his agent training, what his mentorship program looks like, and why he wants a teamerage rather than solo agents

Doug shares what it was like for him as an 18-year-old real estate agent starting in the early aughts—including the old school “CRM” he used as a young agent. 

He also gets brutally honest about the number one problem he sees with today’s younger agents, whether he thinks agents are too focused on social media, and why every agent who wants to reach their full potential should go to real estate conferences

Click on any of the timestamps below to watch: 

00:0000:32 Intro 

00:32 Meet Doug Edrington

04:49 When you’re looking to hire, what are you looking for in an agent? 

10:30 What was it like to be a real estate agent in 2004? 

14:50 How important is mentorship, and what does your mentorship program look like? 

17:37 Why do you want a teamerage rather than solo agents? 

20:03 Doug’s recruiting process 

33:49 “I hope the training is harder than real life.” 

34:13 “Leadership is a learned skill.”

40:28 What is it like starting in real estate as an 18-year-old? 

45:07 What’s the #1 problem you see with younger agents on your teams right now? 

53:55 Do you think agents these days are too caught up on social media? 

56:37 Why should agents go to real estate conferences?

Click here to watch the full episode.

This week’s Over Ask Podcast is brought to you by BoomTown. Click here to learn more.

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