The Broke Agent

Agent Marketing

Your Website Might Be Invisible to AI (Here’s How to Check)

Dave Hutchinson breaks down the 3-point checklist AI uses to recommend real estate agents, using a live website audit as proof.

July 21, 2026

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Agent Marketing

5 Things to Do While Bored at Your Open House: July 19th

Five quick things to make your business better before Monday.

July 19, 2026

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Agent Marketing

3 Simple Ways to Break Out of a Summer Content Slump

If your content feels flat this summer, you’re not alone. The Broke Agent shares three simple strategies to break out of a creative slump, spark fresh ideas, and keep growing your real estate brand.

July 17, 2026

Agent Marketing

How to Turn One Social Post into a Week’s Worth of Content

The Broke Agent proves one good question can generate 200-plus comments and weeks of new social content for real estate agents.

July 16, 2026

Man in a beige outfit leaning on a large glowing yellow app icon with a white starburst, labeled 'Claude' above.

Agent Marketing

This Claude Skill Builds You a 5-Seat Board of Advisors Before You Hit Record

Dave Hutch built a Claude skill that runs every content idea through a board of AI advisors before agents ever hit record.

July 13, 2026

Agent Marketing

How to Change Your Algorithm on Instagram in 4 Steps

Instagram just rolled out a new feature that lets you see and change your algorithm, here’s how it works.

July 11, 2026

Agent Marketing

This Simple Instagram Post Generated 97 Comments (and a Month of Content Ideas)

The Broke Agent shows how Instagram’s new photo comment feature turns one simple post into hyperlocal content ideas and a month of Reels.

July 10, 2026

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Agent Marketing

The Hook Mistake Killing Your Real Estate Reels

Learn the on-screen text hook strategy that turns flopped real estate videos into scroll-stopping content, straight from top producer Krys Benyamein

July 7, 2026

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Agent Marketing

4 Ways to Recover After the 4th

Recover from the 4th of July with four quick real estate wins from The Broke Agent.

July 5, 2026

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Agent Marketing

Last Minute 4th of July Content Ideas

Need a last-minute 4th of July social media post? Here are 8 easy content ideas for real estate agents from The Broke Agent, from local fireworks guides to weekend event roundups.

July 3, 2026