
Chief Economist on 7% Rates, the K-Shaped Market and What Agents Should Do in Q4
Danielle Hale breaks down a tough Q4, the K-shaped housing market, and how the Let America Build campaign proposes to address the housing shortage.

Danielle Hale breaks down a tough Q4, the K-shaped housing market, and how the Let America Build campaign proposes to address the housing shortage.

5 quick wins for real estate agents: rank higher in AI search, close deals from Instagram, avoid prospecting phrases that backfire, decode the latest rate hike for clients, and fix your property drip campaigns.

Shannon Gillette’s 10-part Instagram series teaches real estate agents why posting consistently beats chasing one viral video.

The Broke Agent breaks down Gary Vee’s 7 social media myths and what each one actually means for real estate agents.

Alyssa Curnutt breaks down how to pick a hyperlocal content niche and build an audience avatar, the approach behind 51+ closed deals from Instagram.

Shannon Gillette explains how her real estate team sells 300+ homes a year without relying on paid leads.

Byron Lazine explains how to reframe seller waiting objections into a signed plan with the Reserve Your Spring Launch framework.

Zillow’s new report shows building permits at a post-pandemic low. Whether that points to a housing shortage is still up for debate.

AD Mortgage’s 23-year study finds buying now beat waiting two years in 61% of cases across all 50 states and DC, from 2000 to 2022.

Zillow and RealScout are teaming up to bring pre-MLS listings to more than 100,000 agents and their buyers later this year.

Realtor.com, Zillow and 12 other real estate leaders launch Let America Build, a campaign pushing local action to address America’s national housing deficit.

Ramon Casaus highlights six phrases real estate agents use that kill your prospecting and what to say instead.

The Broke Agent shares April 2026 content ideas for agents, from April Fools hooks to Tax Day posts, helping agents stay relevant during peak spring market activity.

Shilo CEO Justin Benson introduces Shilo Signals, an AI tool that analyzes 3M+ calls to deliver personality-based coaching for real estate agents.

Byron Lazine shares the 4-1-1 open house formula agents can use to turn a basic pitch into a 6-day marketing campaign that wins more listings.

Jason Cassity shares how he uses NotebookLM to turn one buyer guide into multiple content assets, including lead magnets, visuals, and audio.

Marc Davison breaks down how AI is recommending agents, shaping client decisions, and raising the bar for visibility and positioning.

Codie Sanchez shares 7 phrases that hurt sales and what to say instead, helping agents improve follow-ups, pricing conversations, and close more deals.

Housefishing is rising as AI-staged listings mislead buyers and erode trust, prompting new state-level disclosure rules that are reshaping how agents market homes.

Krys Benyamein breaks down a 5-week listing marketing schedule that builds momentum, drives open house traffic, and helps agents win more listings.

Shannon Gillette turns a national housing stat into a high-impact reel, breaking down 46.3% more sellers than buyers into clear guidance agents can copy.

Most agents focus on posting more, but the real growth comes from conversations. The Broke Agent shares a 20-minute daily strategy to build your brand, generate mindshare, and attract clients without relying on the algorithm.

Zillow COO Jun Choo explains how a consumer-first strategy built real estate’s top consumer brand over 20 years, in a BAM interview with Byron Lazine.

In an upcoming BAM Masterclass, Sharran Srivatsaa and Byron Lazine share a 90-day plan to build a real estate earnings engine and consistent pipeline.
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