
A New Kind of Home Tour: Inside the $83 Million Mansion from Succession
The $83 million mansion from Succession season 4 is a true architectural masterpiece. And Josh Yeo’s home tour video shows just how incredible it is.

The $83 million mansion from Succession season 4 is a true architectural masterpiece. And Josh Yeo’s home tour video shows just how incredible it is.

Tom breaks down the survive-and-advance mentality and three lessons from March Madness to help you win in real estate, whatever the market is doing.

This Instagram Reel by Paige Steckling is a 10-second masterclass on listing video hooks — the key to creating videos you can’t help watching on repeat. If your videos aren’t getting the attention and engagement you want, watch and learn.

Lamar Jackson is learning the hard way that sometimes, even the best need a little help from the pros. It just may be the worst FSBO of all time.

The Broke Agent and Matt Lionetti sit down with Zach Goldsmith, a 20-year luxury real estate veteran. They discuss how Zach prepares for multi-million dollar listing presentations, learning from Jeff Hyland, and his recent switch to Mauricio Umansky’s The Agency.

Sharran Srivatsaa joins Byron Lazine to discuss his vision for Real, the value of debriefing after a listing appointment, building rapport, branding the competition, CMA conversations, and how real estate is like Hogwarts in Harry Potter.

Social media is becoming the preferred search platform for younger generations. Here are six steps to optimize your profiles for social search.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for March 26th-April 2nd, 2023.

The Broke Agent reveals his April 2023 content ideas for agents.

The Hot Sheet recap for March 27th-31st covers Black Knight’s appraisal alternative, housing market affordability, the latest on the Moehrl v. NAR commissions lawsuit, what consumers want in an agent, and slowing rent growth.

Dan Oneil uncovers the truth about ChatGPT’s constant crashes.

Lindsey Jo joins the Massive Agent to discuss why “being professional” is useless as a Realtor and how leading with authenticity and making silly Reels has transformed her real estate business.

The Broke Agent introduces us to Colin Schindler by way of his epic real estate parody video “All The Listings.”

A shifting real estate market means real estate agents can’t rely on online leads. Learn how to stand out in any market by building your brand.

This fall, Netflix is adding another show to its reality TV real estate line-up. That’s right, the streaming service that airs Selling Sunset, a reality show about real estate in Los Angeles, is premiering Buying Beverly Hills….a reality show about real estate in Los Angeles.

What do rising mortgage rates mean for buyers in 2022? Here are two simple scripts to help real estate agents educate their clients.

Recently I tweeted, “Nobody will ever know all the little things agents do to keep a deal alive” and it went real estate viral. I actually Tweeted this a few years ago, but my audience has tripled since the last time and it was another good reminder to repost old content that performed well in the past.
Online performance coach Giselle Ugarte talks social media, short-form video, and messy realness with The Broke Agent and Matt Lionetti.

Research proves it: all caps is harder to read. So, stop shouting your listing descriptions and implement the following tips to make them look professional.

This week’s Bammer of the Week goes to Yackeline Liederman. She’s a realtor in Miami with a unique take on humor in marketing. Basically, she makes memes…of herself.

Al Filippone talks to Byron Lazine about his start with direct mail, growing one of the first teams in real estate, and what he would say to agents who don’t work weekends.
On this episode of The Walk Thru, Byron Lazine and The Broke Agent sit down with Taya DiCarlo and Tom Toole to discuss eXp Week, declining home sales, and the TikTok takeover.

Coming up with content is hard. It’s my literal job and I wake up almost every day with no idea what to post on @thebrokeagent. But, I have a little trick that helps me and can help you on those days where you just got nothin’. Ready!? Repost and restructure old content from your own page.

Most real estate agents who fail have one thing in common: they don’t control their emotions. It’s easy to get so invested in making the deal happen that you let your emotions take the wheel. But that’s exactly what you don’t want to do. Because your emotions offer absolutely no value to getting the deal done.
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