
A Tradition Unlike Any Other: Real Estate Edition
The Broke Agent is here to bring you some much-needed entertainment. So sit back, relax, and enjoy the weird and wonderful world of real estate traditions.

The Broke Agent is here to bring you some much-needed entertainment. So sit back, relax, and enjoy the weird and wonderful world of real estate traditions.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for April 3rd-9th, 2023.

The Hot Sheet recap for April 3rd – 7th covers starter home extinction, no spring inventory, and Florida’s new affordable housing law with host Byron Lazine.

Do you have Realtor anxiety? Dan Oneil perfectly demonstrates why real estate agents are always on edge.

Matt Lionetti finally figured out what causes real estate wrinkles, and judging by the flood of comments about Botox, it looks like he isn’t alone.

Surprising home features buyers want, home prices rising for the first time in 8 months, the OBN hacker, and an unreal listing video hook are today’s topics as Victoria Velazquez and Sarah Knauer join Captain Dan Oneil and The Broke Agent.

Haley Ingram of Coffee & Contracts breaks down four mistakes she sees agents make with Reels on Instagram — and how to fix them.

Byron Lazine breaks down the three things real estate agents do — sales, marketing, and service — highlighting a strategy used by Canadian real estate agent Tom Storey, whose one-to-one content drives results for all three.

Agents react to an Instagram post by @thebrokeagent on pettiest things that killed deals for them.

Real estate coach Neil Mathweg joins The Massive Agent to discuss the simple shift that transformed his health and his income, how to rewrite the past memories behind limiting beliefs, and what you need to know about the Agent Rise Summit in May.

Katie Clancy shares how to overcome adversity and use it to your advantage.

The $83 million mansion from Succession season 4 is a true architectural masterpiece. And Josh Yeo’s home tour video shows just how incredible it is.

A shifting real estate market means real estate agents can’t rely on online leads. Learn how to stand out in any market by building your brand.

This fall, Netflix is adding another show to its reality TV real estate line-up. That’s right, the streaming service that airs Selling Sunset, a reality show about real estate in Los Angeles, is premiering Buying Beverly Hills….a reality show about real estate in Los Angeles.

What do rising mortgage rates mean for buyers in 2022? Here are two simple scripts to help real estate agents educate their clients.

Recently I tweeted, “Nobody will ever know all the little things agents do to keep a deal alive” and it went real estate viral. I actually Tweeted this a few years ago, but my audience has tripled since the last time and it was another good reminder to repost old content that performed well in the past.
Online performance coach Giselle Ugarte talks social media, short-form video, and messy realness with The Broke Agent and Matt Lionetti.

Research proves it: all caps is harder to read. So, stop shouting your listing descriptions and implement the following tips to make them look professional.

This week’s Bammer of the Week goes to Yackeline Liederman. She’s a realtor in Miami with a unique take on humor in marketing. Basically, she makes memes…of herself.

Al Filippone talks to Byron Lazine about his start with direct mail, growing one of the first teams in real estate, and what he would say to agents who don’t work weekends.
On this episode of The Walk Thru, Byron Lazine and The Broke Agent sit down with Taya DiCarlo and Tom Toole to discuss eXp Week, declining home sales, and the TikTok takeover.

Coming up with content is hard. It’s my literal job and I wake up almost every day with no idea what to post on @thebrokeagent. But, I have a little trick that helps me and can help you on those days where you just got nothin’. Ready!? Repost and restructure old content from your own page.

Most real estate agents who fail have one thing in common: they don’t control their emotions. It’s easy to get so invested in making the deal happen that you let your emotions take the wheel. But that’s exactly what you don’t want to do. Because your emotions offer absolutely no value to getting the deal done.

We all know that video content is king. Video marketing holds consumer attention and allows you to deliver a more pointed message. That said, social media platforms are all shifting
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