
How to Create the Perfect Piece of Content as a Real Estate Agent
The Broke Agent shares a four-ingredient formula for the perfect real estate post, from spotlighting a new local business to adding your own take.

5 Hard Leadership Lessons From 28 Years of Building Companies
NextHome President James Dwiggins shares five messy middle leadership lessons, from the 2022 layoffs he delayed to fighting the 2024 commission lawsuits.

11 Real Estate Scripts for the Conversations Agents Avoid Most
Byron Lazine shares 11 real estate scripts that help agents guide sellers and buyers this fall while respecting the agreements they already have.

Starter Homes Fall to 36.2% of Listings as the Price Threshold Hits $340,000
Realtor.com finds starter homes fell to 36.2% of listings since 2019, with Midwest metros like Toledo and St. Louis offering the most entry-level options.

10 AI Workflows Real Estate Agents Are Using Right Now
See 10 real AI workflows real estate agents are using for content creation, research, follow-up, admin, planning and more.
Trending Articles
Articles

Leo Pareja Named CEO of AGNT as Founder Glenn Sanford Moves to Chairman
AGNT, Inc. named eXp Realty CEO Leo Pareja as its new CEO, and founder Glenn Sanford will stay on as Chairman of the Board.

eXp Realty Rolls Out 4 New Offerings for Agents & Their Clients at eXpcon 2026

CRMLS Files First, Taking Its Fight With Compass to Federal Court

Realtor.com Rolls Out RealAssist AI for Agents

HomeServices of America Announces Acquisition of 1000WATT

Starter Homes Fall to 36.2% of Listings as the Price Threshold Hits $340,000
Realtor.com finds starter homes fell to 36.2% of listings since 2019, with Midwest metros like Toledo and St. Louis offering the most entry-level options.

Nearly 7 in 10 Buyers Cut Lifestyle Spending to Buy a Home

Aging Homeowners Will Free Up 13.9 Million Homes by 2036

New Agent Survey Finds Buyers Gaining Leverage as Agent Optimism Falls

Where Home Builders Discount Most in 2026

How to Create the Perfect Piece of Content as a Real Estate Agent
The Broke Agent shares a four-ingredient formula for the perfect real estate post, from spotlighting a new local business to adding your own take.

10 AI Workflows Real Estate Agents Are Using Right Now

The AI Workflow Behind One Team Leader’s 10 Instagram Posts a Day

Four Things To Do While Bored At Your Open House | October 4th

Real Estate Agents Confess the Mistakes They Still Can’t Live Down

5 Hard Leadership Lessons From 28 Years of Building Companies
NextHome President James Dwiggins shares five messy middle leadership lessons, from the 2022 layoffs he delayed to fighting the 2024 commission lawsuits.

5 Offensive Plays Tom Ferry Says Every Agent Needs Right Now

The People Problems Keeping Real Estate Teams From Scaling

10 AI Workflows Real Estate Agents Are Using Right Now

3 Numbers That Change How Agents Think About Their Clients
Podcasts
Consumer Confidence Hits Lowest Level Since 2014
New Agent Survey Exposes Who Has The Leverage In This Market
Events
- October 13, 2026 3:00 pm
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The Broke Agent

How to Create the Perfect Piece of Content as a Real Estate Agent

The Social Media Lesson That Took Me 11 Years to Learn
The Broke Agent explains why nobody tracks your views or likes and how consistent posting volume helps real estate agents stay memorable in their market.

October 2026 Content Ideas for Real Estate Agents
The Broke Agent shares October content ideas for real estate agents, from Halloween reels and hyperlocal guides to football posts and fake holiday hooks.

Why You’re Getting Views but Not Gaining Followers on Instagram
The Broke Agent breaks down 5 reasons you get Instagram views but no new followers, plus how agents can turn views into followers.

The 5-Part Framework for Getting Recommended by AI
Will Draper breaks down the 5-part framework AI search uses to decide which real estate agents to recommend to buyers and sellers.