The 3-Phase Appointment System That Keeps Clients From Ghosting
Tom Toole shares his proven three-step process for turning first real estate appointments into signed second meetings and clients.
Is There a Housing Shortage in the U.S. Right Now? Ivy Zelman Says No
Ivy Zelman says there is no U.S. housing shortage and the market has settled into balance. Byron Lazine unpacks her CNBC interview on the Hot Sheet.
AI Search Now Rewards LinkedIn And YouTube More Than Your Website
HubSpot’s State of AEO report finds LinkedIn and YouTube outcite agent websites in AI search answers.
Top 10 Hottest ZIP Codes of 2026
Realtor.com’s 2026 Hottest ZIP Codes report names Peabody, MA the top market for buyers chasing space and an easy commute this year.
Buyers Deserve a Tiered Service Menu Too. Here’s How to Build One
Byron Lazine breaks down how to build a three-tier compensation menu for buyers, from VIP showings to handling seller counter-offers.
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Is There a Housing Shortage in the U.S. Right Now? Ivy Zelman Says No
Ivy Zelman says there is no U.S. housing shortage and the market has settled into balance. Byron Lazine unpacks her CNBC interview on the Hot Sheet.
Top 10 Hottest ZIP Codes of 2026
Home Prices Rose in 80% of Metro Areas in Q2 2026
The Top 10 Happiest Cities in America for 2026
Ryan Serhant Says There Are Now “Four Americas” in Housing
AI Search Now Rewards LinkedIn And YouTube More Than Your Website
HubSpot’s State of AEO report finds LinkedIn and YouTube outcite agent websites in AI search answers.
The Instagram DM Mistake That’s Killing Your Click-Through Rate
The Content ChatGPT Is Most Likely to Cite
Bored at Your Open? Here’s the Latest from BAM
BrandEd Episode 1: The Camera That Could Change How Agents Create Content
The 3-Phase Appointment System That Keeps Clients From Ghosting
Tom Toole shares his proven three-step process for turning first real estate appointments into signed second meetings and clients.
Buyers Deserve a Tiered Service Menu Too. Here’s How to Build One
How Real Estate Agents Can Automate Daily MLS Searches With Claude
Leila Hormozi’s Playbook for Staying Premium When Everyone Else is Giving Discounts
10 Books Every Real Estate Agent Should Read
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Ryan Serhant Says America No Longer Has A Housing Market
New AI Survey Says 100% AI Adoption Could Crush Small Brokerages
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The Broke Agent
The Instagram DM Mistake That’s Killing Your Click-Through Rate
500+ Roads to Real Estate: Agents Reveal the Jobs They Had Before Going All In
The Broke Agent asked the question, “What did you do before real estate?” on Instagram and over 460 agents responded. Here’s what we learned.
August 2026 Content Ideas for Agents
The Broke Agent shares August content ideas for real estate agents, covering back-to-school angles, football season, and which Reels actually work.
7 Strategies to Boost Engagement on Instagram
The Broke Agent breaks down 7 plays real estate agents can run to boost Instagram engagement during the summer slowdown.
The Most Underrated Marketing Strategy in Real Estate
FOMO might be the most underrated marketing strategy in real estate. Here’s why showing momentum, culture, and action attracts more agents than any recruiting graphic ever will.
