
12 Questions That Uncover Seller Motivation in Under Five Minutes
These 12 questions for listing agents uncover seller motivation in under five minutes.

The 5 Buyer Questions that Lead to Stronger Offers
Tom Toole breaks down the five questions top agents ask buyers before writing a stronger offer.

Ryan Serhant Says There Are Now “Four Americas” in Housing
Ryan Serhant tells CNBC there’s “no longer a housing market” in America. Here’s what he meant and what agents can take from it.

A Better Way to Walk Clients Through the Homebuying Process
Sharran Srivatsaa explains how agents can prepare buyers for the entire homebuying process, from the first conversation through closing.

August 2026 Content Ideas for Agents
The Broke Agent shares August content ideas for real estate agents, covering back-to-school angles, football season, and which Reels actually work.
Trending Articles
Articles

Zillow and Realtracs Set New AI Rules for Listing Data in New Agreement
Zillow and Realtracs signed a new licensing deal for Nashville listings, adding new rules for AI use of agent data.

Zillow Cuts 500+ Employees Ahead of Its Q2 Earnings Report

Inside NAR’s Second Quarter Strategic Plan Progress Report

House Subcommittee Summons Compass, MRED CEOs Over Partnership

NAR Issues New Guidance on Office Exclusive and Pre-Marketing Listings

Home Prices Rose in 80% of Metro Areas in Q2 2026
NAR reports home prices rose in 80% of U.S. metro areas in Q2 2026, pushing the national median to $434,900.

The Top 10 Happiest Cities in America for 2026

Ryan Serhant Says There Are Now “Four Americas” in Housing

Did the Housing Market Bottom Out Last Year?

The Fed Held Rates Steady as Three Dissenters Pushed for a Hike

Bored at Your Open? Here’s the Latest from BAM
Catch up on everything happening at BAM: the new BrandEd show with Brad McCallum, weekday BAM podcasts, BAM Camp updates, and your free August real estate content playbook.

BrandEd Episode 1: The Camera That Could Change How Agents Create Content

August 2026 Content Ideas for Agents

The Listing Video Format Everyone’s Tired Of, Roasted to Perfection

What Buyers Are Really Asking AI About Their Home Search

12 Questions That Uncover Seller Motivation in Under Five Minutes
These 12 questions for listing agents uncover seller motivation in under five minutes.

The 5 Buyer Questions that Lead to Stronger Offers

Why Agents Are More Loyal to Their Team Than Their Brokerage

Two Questions That Show Where Your Income Actually Comes From

A Better Way to Walk Clients Through the Homebuying Process
Podcasts
Ryan Serhant Says America No Longer Has A Housing Market
Howard Hanna CEO Challenges NAR Over The Realtor Title
How To Create Viral Real Estate Images With ChatGPT
Events
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The Broke Agent

August 2026 Content Ideas for Agents

7 Strategies to Boost Engagement on Instagram
The Broke Agent breaks down 7 plays real estate agents can run to boost Instagram engagement during the summer slowdown.

The Most Underrated Marketing Strategy in Real Estate
FOMO might be the most underrated marketing strategy in real estate. Here’s why showing momentum, culture, and action attracts more agents than any recruiting graphic ever will.

Your Website Might Be Invisible to AI (Here’s How to Check)
Dave Hutchinson breaks down the 3-point checklist AI uses to recommend real estate agents, using a live website audit as proof.

3 Simple Ways to Break Out of a Summer Content Slump
If your content feels flat this summer, you’re not alone. The Broke Agent shares three simple strategies to break out of a creative slump, spark fresh ideas, and keep growing