7 Strategies to Boost Engagement on Instagram
The Broke Agent
July 28, 2026
The Broke Agent breaks down 7 plays real estate agents can run to boost Instagram engagement during the summer slowdown.
The Broke Agent breaks down 7 plays real estate agents can run to boost Instagram engagement during the summer slowdown.
Nicole Stanbra’s viral prank carousel shows agents how to borrow content formats from outside real estate and make them work for their business.
Julia Broome breaks down Instagram’s new Series feature and how agents can use it to build a binge-worthy content series.
Instagram just rolled out a new feature that lets you see and change your algorithm, here’s how it works.
The Broke Agent shows how Instagram’s new photo comment feature turns one simple post into hyperlocal content ideas and a month of Reels.
B-roll reels are crushing on Instagram right now, and Krys Benyamein’s feed shows exactly how the formula works.
Instagram’s new photo comments feature lets users post images in comments on feed posts and Reels. Here’s how real estate agents can use it.
Instagram creator Brock Johnson shares details on a new feature that lets you add a different caption to each slide of a carousel post.
Instagram rolled out grid reordering on June 8, 2026. Here’s what the feature does, how to use it, and why real estate agents should care.
Instagram Plus launched on June 4, 2026 at $3.99/month. Here are the features real estate agents should actually care about.
The Broke Agent walks real estate agents through every element of a perfect Instagram bio, from your handle and display name to your CTA
Tennessee agent Marie Lee and lender Theoni Rapo are using caveman-speak on Instagram to simplify the 2026 market. Here’s what agents can learn from both.
Housefishing is rising as AI-staged listings mislead buyers and erode trust, prompting new state-level disclosure rules that are reshaping how agents market homes.
Krys Benyamein breaks down a 5-week listing marketing schedule that builds momentum, drives open house traffic, and helps agents win more listings.
Shannon Gillette turns a national housing stat into a high-impact reel, breaking down 46.3% more sellers than buyers into clear guidance agents can copy.
Most agents focus on posting more, but the real growth comes from conversations. The Broke Agent shares a 20-minute daily strategy to build your brand, generate mindshare, and attract clients without relying on the algorithm.
Zillow COO Jun Choo explains how a consumer-first strategy built real estate’s top consumer brand over 20 years, in a BAM interview with Byron Lazine.
In an upcoming BAM Masterclass, Sharran Srivatsaa and Byron Lazine share a 90-day plan to build a real estate earnings engine and consistent pipeline.
Jason Cassity and The Broke Agent talk about breaking Instagram updates, how to grow your brand on social without posting, proven ways to guarantee views, and a powerful NotebookLM content hack agents can start using today to scale faster.
Marc Davison and Byron Lazine unpack why one of the strongest branding opportunities in real estate doesn’t happen before the deal. It happens on move-in day.
The Broke Agent asks real estate pros if ChatGPT is interfering with deals, as agents share real examples of AI-driven pricing, offers, and client pushback.
AI-generated “slander pages” about teachers are going viral. Here’s what it means for real estate agents and how to stay in control of your online reputation.
Byron Lazine and Marc Davison go live on YouTube to break down brand, AI, and why the “average agent” model is losing ground in today’s market.
Byron Lazine interviews Zillow COO Jun Choo on Zillow Preview, explaining how it works, why it’s exclusive, and how it compares to eXp’s open listing strategy.
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