What Is “The Death of the Average Agent” in Real Estate?

Byron Lazine and Marc Davison go live on YouTube to break down brand, AI, and why the “average agent” model is losing ground in today’s market.
BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

FREE VIRTUAL EVENT
BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

The average agent isn’t disappearing overnight. But the gap between agents who adapt and agents who don’t is getting wider by the day.

So, how exactly are agents supposed to adapt?

That’s exactly what BAM co-founder Byron Lazine and co-founder of 1000watt Marc Davison, are tackling in their upcoming YouTube Live webinar, “The Death of the Average Agent: Brand, AI and the New Real Estate Game.”

They’re digging into what’s actually changing right now, from how agents show up in the market to how consumers are making decisions.

If you’re trying to figure out where you fit in this next version of the business, this is a conversation worth showing up for.

BAM Webinar: “The Death of the Average Agent”

Wednesday, March 25, 2026
12:00 pm ET / 9:00 am PT

Save Your Spot

What Byron and Marc Will Break Down Live

It’s not just about buyers and sellers relying more on AI. But that’s part of it. 

This conversation is built around the shifts real estate agents are dealing with right now, and what those shifts mean for how you show up and build trust. And to do either, you first have to differentiate yourself from what consumers have learned to expect of the “average agent.” 

Here are the key questions Byron and Marc will break down live:

  • Is brand becoming the deciding factor in who wins listings and who gets overlooked?
  • How is AI already influencing how buyers and sellers choose an agent?
  • Why is the “average agent” model starting to lose relevance in today’s market?
  • What does a more competitive, harder-to-ignore agent business actually look like going forward?

From there, they’ll get into what’s driving those changes, including how listings are gaining or losing visibility and what it takes to stay competitive in a market that feels more crowded and more filtered at the same time.

These are the kinds of questions that don’t stay theoretical for long. They show up in real conversations with clients and in the way you position yourself day to day.

At the end of the session, Byron will open it up for live audience questions, giving you a chance to ask Marc directly about branding, messaging, and positioning.

The conversation will cover the big shifts and practical takeaways. The live Q&A adds another layer with real-world questions that often surface the nuances agents are trying to navigate, making this conversation even more valuable, both for attendees and those watching the replay.

If you’re planning to join, showing up live gives you a seat in that conversation. 

Register Here

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About the Author

Sarah Lentz started writing for BAM in late May of 2022 and quickly realized she was exactly where she wanted to be (and still is). Before BAM, she worked as a freelance writer. She lives in Minnesota with her four kids and, in her free time, is writing her next book.

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