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Luxurious courtyard pool area at dusk with blue-lit pool, palm trees, and orange lounge chairs around fire bowls and seating areas.

How Luxury Buyers Search for Real Estate Agents

Global real estate brand Engel & Völkers released an original trend report with the findings of exclusive research on luxury consumers in North America. Their research identified five trends, including how luxury buyers search for real estate agents.

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Five-person video call collage; center highlighted image shows a gray-haired man in a suit at a podium.

Powell Talks Housing & Bill to Ban TikTok

The bill to ban TikTok, the (unlikely) possibility of a foreclosure crisis, Powell’s “Ways to Go” warning, and Instagram away messages are today’s topics as Taya Dicarlo and Brooks Landry join Byron Lazine and The Broke Agent.

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Trending TikTok Sounds To Use This Week

Every agent needs to prioritize creating captivating content on TikTok, but it’s not always easy to find inspiration. This week, we’re taking the guesswork out of creating TikToks with viral potential by outlining five trending TikTok sounds.

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Four men in a video call podcast grid with a bright OpenAI graphic framed in yellow at the center, each wearing headphones and speaking into mics.
Your Marketing Playbook

Using ChatGPT to Write a Listing Description LIVE

Does the real estate industry have a drinking problem? Will AI replace agents? These questions, plus underwater mortgages and the Instagram 2023 Trend Report, are today’s topics as Troy Palmquist and Dan Oneil join Byron Lazine and The Broke Agent.

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Agent Marketing

AI Avatar Takeover

No industry has escaped the AI avatar scene, with everyone from celebs to real estate agents paying $11 to have their photos turned into avatars. Take a scroll through some of our favorite agents as avatars.

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Agent Strategy

Is It Your Brokerage—Or Is It You?

A recent article states a high percentage of agents are unhappy with their brokerage. Dan O’Neil asks the question: is it really your brokerage? Or is it a lack of self-accountability?

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Close-up of a hand stacking wooden letter blocks spelling 'DOINT' on a desk, with a blurred suited figure in the background and a snowflake frame.
Agent Marketing

December Marketing Dos and Don’ts

Victoria Velazquez and The Massive Agent join Byron Lazine and The Broke Agent in sharing their December marketing ideas for real estate agents, along with advice on what not to do.

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Bold 'NO EXCUSES' with a hand drawing a curved black underline on a light background.
Agent Strategy

Are You an Excuse Maker?

A recent Reel by Danny Deals O’Neil shows gets into the inner monologue of real estate agents and reminds us all to get back to the basics.

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Humor

Best Spotify Wrapped Memes For Agents

It’s officially Spotify Wrapped season. You’re likely flooded with the music breakdowns of everyone you’ve ever met, but have you ever thought of what it would be like if you got a Wrapped for your real estate career? Here are our favorite Spotify Wrapped memes for agents.

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Blue Na’vi couple facing each other in a fantasy landscape, framed by Christmas greenery and festive decorations with a pink-scarfed woman on the left.
Agent Marketing

December Content Ideas For Agents

At the beginning of each month, The Broke Agent makes a list of content ideas based on holidays, notable events, and what’s trending. Here’s what to expect this December.

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Two silhouetted boxers sparring at sunset with the headline 'Agents vs. Appraisers' centered above them.
Real Estate News

Agents vs. Appraisers: Debate Recap

BAM gives a full recap from yesterday’s Agents vs. Appraisers debate with Byron Lazine and Mark “Skap” Skapinetz. Find out what happened during the debate—and what’s coming next!

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