
2 Scripts Agents Are Using Right Now to Talk About Mortgage Rate Drops
A small rate drop opens a big window. These 2 scripts help agents create more meaningful conversations with buyers and sellers right now.

A small rate drop opens a big window. These 2 scripts help agents create more meaningful conversations with buyers and sellers right now.

BAM breaks down a 4-step listing appointment framework built from two 30,000+ view masterclasses and includes a repeatable, printable checklist.

Krys Benyamein explains why affordability breakdown videos sharpen your financing knowledge, build buyer trust, and strengthen local authority.

Bored at your open house? Not hosting one at all? Here are five things to do that will improve your

The “best time to film” isn’t scheduled. It’s right after real moments happen. The Broke Agent breaks down how to create more authentic content that leads to conversations and clients.

A simple post-closing strategy agents can use in 20 minutes to meet neighbors, start conversations, and build visibility after a buyer moves in.

Morning Brew reports data centers outbidding builders in Northern Virginia amid a 75,000-home shortage. Is this a real supply threat?

Homeowners are set to spend $522B on renovations in 2026. New data reveals what’s driving projects, budget stress, and what agents should understand about today’s homeowners.

Sharran Srivatsaa and Andrew Undem broke down exactly how a high-converting listing appointment actually works. Here are 27 lines to use at your next appointment.

Byron Lazine breaks down the 10-10-0 rule and shows agents how to preframe price reductions, avoid stale listings, and stay in control.

Fewer buyers are paying all cash and down payments are shrinking, according to new Redfin reports. Here’s what the data shows.

Tom Toole breaks down why agents fail without enough at bats, and how classroom, role play, and live reps turn training into income.

At the beginning of each month, I make a list of content ideas based on holidays, notable events, and what’s trending. This can help you plan your filming/posting schedule around

Byron Lazine sits down with Burton Alicando and Chris Hardwick of PropStream to discuss how the tool helps real estate agents generate leads and educate their clients and community.

Learn how you can jump over common challenges with content and commit to creating short-form videos filled with value-packed information for your audience.

We’ve all heard the term ‘real estate porn’ being thrown around for anyone with a tendency to browse Zillow. But today, people are getting off to a different kind of real estate porn.

Use these new iOS 16 features to make life in real estate a bit easier.

As a real estate professional, you must control some sources of online leads so you’re not at the mercy of third-party sources. Here’s what you need to know.

Tom Toole shares the biggest mistake he sees agents make when negotiating a deal.

Tina Caul joins Matt Lionetti and The Broke Agent to discuss the terrifying leaps behind her success, how she stopped being the biggest hater of eXp Realty, and why she started EMPWR.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for September 19-25, 2022.

Burger King’s advertising plan aims to make you fall in love with the Whopper again. Here’s why it will fail, and where you should focus your efforts instead.

Welcome to this week’s selection of bad real estate pics, straight from Instagram.

What do agents really want? Find out what agents say every brokerage needs!
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