Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.
Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.
Krys Benyamein shares what Meta confirmed about Instagram reach, native publishing, and the Ray-Ban Meta glasses workflow.
Krys Benyamein breaks down how one headline-style Instagram post generated 400,999 views, 10,467 shares, and 30+ buyer phone numbers without video.
The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.
Lindsey Jo shares the secret behind high-performing real estate Instagram accounts—how problem-solving content builds trust, reduces anxiety, and converts followers into clients.
The Broke Agent shares the two essential elements every real estate Instagram account needs to build trust fast: faces and places.
Instagram introduces new control over the Reels algorithm and Story resharing for public accounts, shifting how content spreads and how audiences discover you.
Tessabella Jelten shares how to attract home sellers on Instagram using a step-by-step lead magnet and automation campaign tailored for conversion.
The Walk Thru highlights how a Reston real estate team used Alyssa Curnutt’s hyperlocal blueprint to go from invisible to viral on Instagram.
Haley Ingram of Coffee & Contracts shares what’s working on Instagram in November 2025, from DMs and fonts to keywords and local engagement.
Use Instagram Trial Reels to test content, boost reach, and generate more leads. Tessabella Jelten shares the exact workflow, hook formulas, and five plug-and-play Reel ideas to grow your audience fast.
We’re ready for all the big things coming in 2023. But in the meantime, here’s a look at some of BAM’s top posts in 2022.
The Broke Agent compiled a list of his top 10 posts of the year. Take a scroll, have some laughs, and get ready for 2023.
These 11 habits of highly successful real estate agents will help you move past survival mode and establish a successful career in the industry.
How to maximize your marketing in a down market, videos agents must make in 2023, the best of 2022, and New Years resolutions (business and personal) are today’s topics as Paige Steckling and Brad McCallum join Byron Lazine and The Broke Agent..
Every agent knows they need to create videos. but many get stuck on topic ideas. To help you out, here’s a list of videos real estate agents can make in 2023.
Jared Davis joins the Massive Agent to discuss how he built a rental portfolio of 123 units, what got him started as an real estate investor, and how he did this while growing his real estate team.
Marketing is constantly evolving, and it’s up to agents to keep a finger on the pulse of the current trends. So if you haven’t refreshed your marketing strategy all year, read on for everything you need to be aware of to develop stronger marketing in 2023.
In honor of Christmas eve, we’re bringing you our favorite holiday real estate content.
Byron Lazine and Bobby Kawecki break down exactly what agents need to do to build a traffic-stopping brand in real estate today using short-form video. They share the biggest mistakes agents make, examples of their highest-converting clips, and how to create the best hooks and captions to captivate your audience.
From Instagram glitches to a potential TikTok ban, social media remains unpredictable. Here are six marketing strategies to combat the vulnerability of social media.
We rounded up the worst of the week! Enjoy this collection of bad real estate pics for December 12th-18th, 2022.
Global real estate brand Engel & Völkers released an original trend report with the findings of exclusive research on luxury consumers in North America. Their research identified five trends, including how luxury buyers search for real estate agents.
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