Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.
Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.
Krys Benyamein shares what Meta confirmed about Instagram reach, native publishing, and the Ray-Ban Meta glasses workflow.
Krys Benyamein breaks down how one headline-style Instagram post generated 400,999 views, 10,467 shares, and 30+ buyer phone numbers without video.
The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.
Lindsey Jo shares the secret behind high-performing real estate Instagram accounts—how problem-solving content builds trust, reduces anxiety, and converts followers into clients.
The Broke Agent shares the two essential elements every real estate Instagram account needs to build trust fast: faces and places.
Instagram introduces new control over the Reels algorithm and Story resharing for public accounts, shifting how content spreads and how audiences discover you.
Tessabella Jelten shares how to attract home sellers on Instagram using a step-by-step lead magnet and automation campaign tailored for conversion.
The Walk Thru highlights how a Reston real estate team used Alyssa Curnutt’s hyperlocal blueprint to go from invisible to viral on Instagram.
Haley Ingram of Coffee & Contracts shares what’s working on Instagram in November 2025, from DMs and fonts to keywords and local engagement.
Use Instagram Trial Reels to test content, boost reach, and generate more leads. Tessabella Jelten shares the exact workflow, hook formulas, and five plug-and-play Reel ideas to grow your audience fast.
Krys Benyamein breaks down three real estate listing formats that increase visibility by repurposing content and improving distribution
Here are 5 things to do that will improve your marketing, business, and overall life.
Bryan Clapper’s viral real estate post (28K likes, 46K shares) shows how humor, timing, and placement can turn simple ads into massive engagement.
The Broke Agent’s May 2026 content ideas for agents includes hyperlocal ideas, holiday hooks and simple social media strategies to stay relevant, get engagement, and win attention all month long.
Byron Lazine and Nicole White discuss the massive industry shift as The Real Brokerage acquires RE/MAX in an $880 million deal.
Buffer’s 52M post study across social media platforms shows replying boosts engagement up to 42%.
BAM breaks down the April FOMC meeting: steady rates, rising dissent, and what Chair Powell’s final press conference signals for inflation and housing.
The Broke Agent breaks down a simple 3-step method to train AI to sound like you in his new “AI For Dummies” Instagram series.
Leila Hormozi breaks down why real estate agents must trade 5–7 years of imbalance for long-term leverage, freedom, and business growth.
Byron Lazine explains how real estate agents can handle commission rebate requests mid-deal without discounting their value or losing control.
Chris Smith breaks down the 3 AI tools real estate agents should use to create better content faster and win more listings in 2026.
Real Brokerage CEO Tamir Poleg joins Byron Lazine on Hot Sheet to break down the RE/MAX acquisition and what it means for agents in both brokerages.
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