Real To Acquire REMAX In $880M Power Move

On today’s episode of The Real Word, Byron Lazine and Nicole White discuss the massive industry shift as The Real Brokerage acquires RE/MAX in an $880 million deal.

Learn how the new Real REMAX Group, led by CEO Tamir Poleg, will integrate RE/MAX’s global franchise network with Real’s AI technology and Motto Mortgage.

This is your daily playbook: how to explain the shift to clients, leverage tech trends, and make smarter business decisions right now.

⏰ Timestamps:

00:00 – 00:30 Intro

00:39 – Topic: Real Brokerage to Acquire REMAX

05:24 – Racket Round with Nicole White

09:03 – Racket Round Q1 : What are the biggest takeaways from your conversation with Tamir and other agents yesterday?

16:12 – Nicole White’s take on Tamir’s talk with Byron

17:35 – The Broke Agent Instagram post about REAL acquiring REMAX

17:53 – Racket Round Q2: Do you agree, or is everything here still dependent on getting back to more existing home sales?

22:19 – Racket Round Q3: Who has the biggest win when it comes to recent M&As in the industry?

27:00 Tom Ferry’s Instagram Post about REAL acquiring REMAX