Realtor Emily McAllister’s parody listing video for a Fisher-Price playhouse racked up 29K likes, and it holds a real lesson for real estate content.
Krys Benyamein joins The Broke Agent to discuss how he uses ChatGPT to create better talking head videos, the carousel trick that rescued a flopped video, the teleprompter feature inside Instagram’s Edits app that saves you from recording 6,000 takes, why repeating your video script in your caption is hurting your reach, and why posting your outtakes gets more DMs than anything you spent hours editing.
Phil Stringer shows real estate agents how to build a team of specialized AI agents instead of relying on one general agent (or chatbot).
Haley Ingram joins The Broke Agent to discuss how real estate agents can use Claude AI to automate their marketing, build a consistent content habit, train AI to match their brand voice, and stop wasting hours on tasks that a $20/month tool can handle for them.
80% of questions asked in Realtor.com’s Real Assist AI tool have nothing to do with home search. Here’s what buyers are really asking AI and what that means for agents.
Talking-head Reels aren’t dead, but the old way of making them is. Learn Haley Ingram’s 10 best tips for creating real estate Instagram Reels that get more views, engagement, shares, and clients.
Gallup finds real estate is Americans’ top long-term investment pick for the 14th year in a row in 2026.
Chris Smith shares seven AI tools from BAM BBQ 2026 for finding and remixing outlier content that already works.
Andy Griesinger built a 5-agent team to $103 million by screening recruits and running new agents through a 61-point daily tracker.
Bored at your open house? Here’s a content tip, a system to convert more buyers, and a viral text-exchange you have to see.
FOMO might be the most underrated marketing strategy in real estate. Here’s why showing momentum, culture, and action attracts more agents than any recruiting graphic ever will.
Phil Stringer breaks down the exact steps real estate agents need to set up their first AI agent, from picking a plan to teaching it a skill.
Captivating images of frozen houses in a Canadian Lake Erie waterfront community are making the rounds after a massive storm swept unfrozen lake water ashore, sealing homes on the front line in ice from the ground to their rooftops.
The Broke Agent shares his marketing dos and don’ts, along with notable holidays and events, in this month’s content ideas for agents.
It’s been a long year filled with bad real estate pics. We’ve compiled some of the worst ones we’ve seen in 2022, straight from the MLS.
We’re ready for all the big things coming in 2023. But in the meantime, here’s a look at some of BAM’s top posts in 2022.
The Broke Agent compiled a list of his top 10 posts of the year. Take a scroll, have some laughs, and get ready for 2023.
These 11 habits of highly successful real estate agents will help you move past survival mode and establish a successful career in the industry.
How to maximize your marketing in a down market, videos agents must make in 2023, the best of 2022, and New Years resolutions (business and personal) are today’s topics as Paige Steckling and Brad McCallum join Byron Lazine and The Broke Agent..
Every agent knows they need to create videos. but many get stuck on topic ideas. To help you out, here’s a list of videos real estate agents can make in 2023.
Jared Davis joins the Massive Agent to discuss how he built a rental portfolio of 123 units, what got him started as an real estate investor, and how he did this while growing his real estate team.
Marketing is constantly evolving, and it’s up to agents to keep a finger on the pulse of the current trends. So if you haven’t refreshed your marketing strategy all year, read on for everything you need to be aware of to develop stronger marketing in 2023.
In honor of Christmas eve, we’re bringing you our favorite holiday real estate content.
Byron Lazine and Bobby Kawecki break down exactly what agents need to do to build a traffic-stopping brand in real estate today using short-form video. They share the biggest mistakes agents make, examples of their highest-converting clips, and how to create the best hooks and captions to captivate your audience.
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