The 5-Part Framework for Getting Recommended by AI
Sarah Lentz
September 22, 2026
Will Draper breaks down the 5-part framework AI search uses to decide which real estate agents to recommend to buyers and sellers.
Will Draper breaks down the 5-part framework AI search uses to decide which real estate agents to recommend to buyers and sellers.
Tom Toole explains how real estate agents can use the fourth quarter of 2026 to pull ahead of competitors who check out early.
Danielle Hale breaks down a tough Q4, the K-shaped housing market, and how the Let America Build campaign proposes to address the housing shortage.
5 quick wins for real estate agents: rank higher in AI search, close deals from Instagram, avoid prospecting phrases that backfire, decode the latest rate hike for clients, and fix your property drip campaigns.
Shannon Gillette’s 10-part Instagram series teaches real estate agents why posting consistently beats chasing one viral video.
The Broke Agent breaks down Gary Vee’s 7 social media myths and what each one actually means for real estate agents.
Alyssa Curnutt breaks down how to pick a hyperlocal content niche and build an audience avatar, the approach behind 51+ closed deals from Instagram.
Shannon Gillette explains how her real estate team sells 300+ homes a year without relying on paid leads.
Byron Lazine explains how to reframe seller waiting objections into a signed plan with the Reserve Your Spring Launch framework.
Zillow’s new report shows building permits at a post-pandemic low. Whether that points to a housing shortage is still up for debate.
AD Mortgage’s 23-year study finds buying now beat waiting two years in 61% of cases across all 50 states and DC, from 2000 to 2022.
Zillow and RealScout are teaming up to bring pre-MLS listings to more than 100,000 agents and their buyers later this year.
Without the knowledge or team to successfully negotiate and close a short sale, the process can quickly turn into a nightmare. The thought of lengthy paperwork and negotiations sends most
This week, Danny Deals invites creator, personality, co-host of the Over Ask Podcast, and fellow BAM contributor Matt Lionetti up to his hotel room for another episode of Between Two
Two weeks ago my friend texted me a link to an Instagram from someone named Brooks Landry. Then I got tagged in one of his Reels. Then he popped up
Remember when Matt Lionetti took the stage at Inman Connect? It turns out, it was the same day a closing was set to take place for Matt’s condo. But things
With so many people after long term wealth and residual income, it’s no surprise that Airbnb has become a go-to for the average person to generate some passive revenue. Although
Brendon Carter, whose name is indeed Brendon and not Brandon, is ready to start lecturing real estate agents on the keys to success. “I sold my cousin’s house and watched
You know what sucks about trying to come up with content on a daily basis? Trying to come up with content on a daily basis. It’s my literal job and
On January 1, 2022, Oregon became the first state to enact a ban on non-customary communications (aka Love Letters) and the real estate world gave a lot of pushback. Many
The Broke Agent outlines eight ways to help you come up with content to become your own content machine. Never be stuck again with what to post. Bookmark this page for easy access to the content creation blueprint that slaps.
There have been a TON of news articles lately about people “buying real estate” in the Metaverse. As an agent here in the physical world, does this impact you? Should
Like many agents, Kirsten Jordan spent the first 12 years of her career waiting for validation to take the next step. Validation eventually came for her in the form of
For nearly ten years now, real estate pros across the U.S. have been packing their bags and flying to Nicaragua and El Salvador to build homes. A Giveback Homes Build
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