Tom Toole

Agent Strategy

The Best Time to Make Calls for Real Estate Agents

Andrew Undem’s call blocks align with Harvard Business Review data on best days, best times, 5-minute response, and 6-attempt follow-up.

March 3, 2026

Agent Strategy

83% of Agents Are Making This Critical Error in Conversations

According to a new Shilo stat, 83% of agents fail to set a next step on calls. Here’s how that mistake is costing real estate deals, and what you can do about it.

March 2, 2026

Agent Strategy

5 Moves That Put You in Control of Your Spring Pipeline

Tom Toole shares 5 proven tactics to dominate the spring market, from 100 daily dials to pipeline math that multiplies your goal by 10.

February 23, 2026

Agent Strategy

How to Turn Training & Practice Into Real Income

Tom Toole breaks down why agents fail without enough at bats, and how classroom, role play, and live reps turn training into income.

February 17, 2026

Agent Strategy

The Prospecting Shift That Helps Agents Get Inside More Homes

Byron Lazine explains the Middleman Framework, sharing word-for-word buyer and expired scripts that help agents set more appointments through disciplined repetition.

February 11, 2026

Agent Strategy

5 Ways to Deliver Value While Clients Are “Waiting”

Tom Toole shares five proven ways agents can stay relevant, deliver value, and win more listings when buyers and sellers say they’re waiting.

February 3, 2026

Agent Strategy

The Dangerous Lie Agents Are Telling Themselves Right Now

Tom Toole explains why mid-January is not early and breaks down the 13.5% pacing rule, daily call math, and what to say to get back on track in 2026.

January 20, 2026

Agent Strategy

How to Get More Listings (Without Relying on Expireds)

Expired listings may be the wrong move for agents in 2025. Here are five proven, data-backed strategies Tom Toole uses to generate predictable listing appointments.

January 13, 2026

Agent Strategy

The Four Calls Every Agent Should Be Making Right Now

Byron Lazine and Tom Toole break down the four calls agents should be making right now, and how to build momentum before spring.

January 8, 2026

Agent Strategy

The Simple Housing Market Explanation That Cuts Through Buyer Fear

Byron Lazine breaks down why waiting for prices to fall is risky, what really drives home prices, and how agents can lead calmer, fact-based conversations

January 7, 2026

Agent Strategy

Want More Closings in 2026? Start With This

Tom Toole breaks down the five reasons at bats matter more than training in real estate and explains how reps, momentum, and volume drive results in 2026.

January 6, 2026

Humor

Are You on the Real Estate Naughty List This Year?

Tom Toole’s “real estate naughty list” sparked a lively Instagram thread, calling out common industry peeves and getting agents talking.

December 27, 2025

The Best Time to Make Calls for Real Estate Agents

83% of Agents Are Making This Critical Error in Conversations

5 Moves That Put You in Control of Your Spring Pipeline

How to Turn Training & Practice Into Real Income

The Prospecting Shift That Helps Agents Get Inside More Homes

5 Ways to Deliver Value While Clients Are “Waiting”

The Dangerous Lie Agents Are Telling Themselves Right Now

How to Get More Listings (Without Relying on Expireds)

The Four Calls Every Agent Should Be Making Right Now

The Simple Housing Market Explanation That Cuts Through Buyer Fear

Want More Closings in 2026? Start With This

Are You on the Real Estate Naughty List This Year?

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