Ryan Serhant

CNBC article about 30-year mortgage rates on a laptop screen with a right-side video overlay showing a smiling man

Agent Strategy

Replicate this Green Screen to Talk About 8% Mortgage Rates with Home Buyers

Ryan Serhant wasted no time in creating a green screen to share his take on 8% rates, and it’s one any agent can replicate—with added value for your local market, of course.

October 20, 2023

Agent Marketing

The Power of Personality and Storytelling: BAM Camp Keynote by Matt Lionetti

BAM Creator Matt Lionetti gave the opening keynote at BAM Camp, speaking on the power of personality and storytelling and how he’s leveraged both to build a multimillion-dollar real estate brand.

September 21, 2023

Three smartphone screens on stands display a woman exercising in a modern kitchen setting; outdoor house visible on the right.

Agent Marketing

A Listing Video Guaranteed to Make You Smile

Grandma Nat creates high-energy TikTok dance videos to showcase the best features of her home listings. Many of her videos get six-figure views; her latest listing video is approaching seven, thanks to its addictive (and nostalgic) audio and matching dance moves.

June 13, 2023

Group video podcast collage with five hosts; center frame shows a smiling woman holding an 'I QUIT' sign.

Your Marketing Playbook

Agents Are QUITTING & The Best Short-Form Listing Video EVER?!

Agents leaving the industry, a Serhant listing video idea, a 1% down loan by Rocket Mortgage, Meta’s Twitter competitor app, and how to create a strong newsletter are this week’s trending topics as Paige Steckling and Tom Storey join Captain Dan Oneil and The Broke Agent.

May 25, 2023

Agent Marketing

The Listing Video from Ryan Serhant that Every Agent Can Replicate

Ryan Serhant’s latest listing video is quick and engaging. And the best part? It’s something any agent can replicate.

May 24, 2023

Businessman in a navy suit stands beside the text 'VIRAL LISTING VIDEOS' on a yellow background.

Over Ask

How This Agent Used A Dog Influencer to Make His Video Go Viral

Sean McPeak joins Matt Lionetti and The Broke Agent to discuss what it’s like working with Ryan Serhant, why he throws theme parties at his listings, how to get leads on LinkedIn, and the strategy he uses to get influencers—including a dog—to make his listing videos go viral.

May 15, 2023

The Real Word

Homes.com VS Realtor.com – The Real Estate Portal Race

Byron Lazine and Nicole White discuss Homes.com and the real estate portal race, the one photo that can make or break a sale, and a video with Ryan Serhant advising people wanting to make $1M in real estate not to immediately become real estate investors.

May 2, 2023