Homes.com VS Realtor.com – The Real Estate Portal Race

Byron Lazine and Nicole White discuss Homes.com and the real estate portal race, the one photo that can make or break a sale, and a video with Ryan Serhant advising people wanting to make $1M in real estate not to immediately become real estate investors.

May 2, 2023
BAM Staff
The Real Word

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This week on The Real Word, Byron Lazine and Nicole White start the conversation with a couple of articles on Homes.com—one highlighting the progress it’s made in the real estate portal race, while Zillow continues to dominate, and the other focused on a BAM article by Ray Ellen where Homes.com’s CEO responds to claims that it’s “stealing leads” from agents.

Next up is a Realtor.com article revealing “the one listing photo that can make or break a sale,” according to professional real estate photographers.

Finally, Byron and Nicole react to a YouTube Short where Ryan Serhant—asked what he would tell someone wanting to make $1 million in real estate—advised against immediately going into real estate investing.

Stay to the end to hear Byron’s and Nicole’s answers to the question, “What’s the quickest way to earn $1 million in real estate right now?”

Click on any of the timestamps below to watch:

00:00–01:40 Intro

01:40 Topic #1: “Homes.com making big strides in portal race”

08:56 The Homes.com response

13:50 How is Homes.com making money?

15:57 “Responsibility must be given; it can’t be taken.”

17:03 Topic #2: “The one photo that can make or break a sale”

21:28 Topic #3: Ryan Serhant video

23:00 What’s the quickest path to $1 million in real estate right now?

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About the Author

BAM Staff

Real estate may be all about location, location, location, but we know that content is king! That's why we have an army of talented writers behind the scenes, crafting posts like this one to help you navigate the ins and outs of the industry.

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