
25 July Content Ideas for Real Estate Agents
The Broke Agent shares July content ideas for real estate agents, from Fourth of July posts to World Cup watch party guides.

The Broke Agent shares July content ideas for real estate agents, from Fourth of July posts to World Cup watch party guides.

BAM BBQ 2026 is a free virtual event on July 22 where real estate agents learn how to put AI to work in their business.

Byron Lazine, Lisa Chinatti, and Luke Acree break down the four real estate team models and what separates the teams that hit $100M from the ones that don’t.

Krys Benyamein shares how he uses ChatGPT as a thinking tool to sharpen talking head videos before ever hitting record.

The Broke Agent shares why text-only reels are taking off. So easy, you can create one while bored at your open house today.

The Broke Agent explains why outro cards on Instagram Reels hurt your reach and what to do instead.

Byron Lazine, Lisa Chinatti, and Luke Acree are hosting a free live training on June 25 to help team leaders break through to $100M.

Brand expert Camille Moore breaks down why lo-fi, episodic content is outperforming polished video and what real estate agents can do about it.

Byron Lazine, Tom Toole and Lisa Chinatti react to the June FOMC meeting and Bed Bath & Beyond’s acquisition of Fathom Holdings. They also respond to a clickbait Instagram post attacking Byron.

The Broke Agent shares four content filters that help real estate agents stop posting randomly and start creating content that actually gets shared.

The 2026 NextGen Homebuyer Report finds only 1 in 8 Gen Z and Millennial buyers trust that a housing professional won’t take advantage of them.

Haley Ingram of Coffee & Contracts breaks down the three core features of Claude AI and exactly when real estate agents should use each one.

Zillow reports 2.3% of rental listings were recently for sale, near a record high, as more ‘accidental landlords’ turn unsold homes into rentals instead of cutting price.

Alyssa Curnutt shares the simple two-step outreach process she uses to connect with local businesses when creating hyperlocal content.

New Western reports investors delivered 216.9% more starter homes than builders in 2025, reshaping entry-level housing supply through renovation.

Tom Toole analyzed 19,000 real estate calls using Shilo.ai to uncover six tactics agents use to build trust, uncover motivation, and move conversations toward a deal.

Andrew Undem explains why he lists homes on Thursday and why top agents rely on a repeatable system when launching listings.

Chris Smith explains the simple voice-first workflow Realtors can use to create blogs, emails, and social media posts up to four times faster, turning voice notes into publish-ready content in minutes.

Real Brokerage appoints Jason Cassity as Chief Growth Officer, bringing the top-producing agent and Walk Thru co-host into executive leadership to drive agent growth

Luke Acree cites 81% of sellers interview one agent, and outlines how omnichannel touches create familiarity, comfort, and trust.

Justin Benson of Shilo explains how AI could help real estate teams scale like tech companies by automating operations and boosting productivity.

Krys Benyamein shares the surprising lesson he learned climbing Mount Everest, and how it applies to content creation, identity, and marketing in today’s attention economy.

Here are 4 things to do that will improve your business, marketing, and overall life.

Haley Ingram and Alyssa Stalker join The Broke Agent to discuss the difference between chasing virality and attracting real clients, why local content outperforms generic real estate posts, and fresh March content ideas that actually generate leads.
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