Agent Strategy

Moving is More Expensive than Ever: Here’s How You Can Help Your Clients

Moving has always been expensive. This year, it’s even more financially straining. Here’s how real estate agents can help clients navigate their big move.

July 16, 2022

How I Kept My Clients From Finding Out I Was a Rookie Agent

Lauryn Gregorio shares her top tips for transitioning into real estate as an undercover rookie agent.

July 15, 2022

Six Skills You Must Transfer To Your Team

Tom Toole shares six key skills team leaders need to cultivate in themselves and transfer to their teams to succeed in the current market

July 12, 2022

Permission to Curse

As a salesperson, you’ve probably been told swearing is off limits. Here’s why that could hurt your sales conversions.

July 7, 2022

4th of July Weekend Open House Playlist

America’s a mess but your open house sure won’t be with these tunes.

July 2, 2022

Agent Strategy

Why Bill Belichick Never Let Tom Brady Off The Hook

Heath Evans shares what New England Patriots coach Bill Belichick taught him – and the rest of the Patriots team – about accountability.

June 30, 2022

Manual gear shift lever with white knob in a car's center console area, surrounded by leather and controls

Agent Strategy

#1 Way to Stand Out in a Shifting Market

A shifting real estate market means real estate agents can’t rely on online leads. Learn how to stand out in any market by building your brand.

June 29, 2022

Agent Strategy

Two Simple Scripts to Discuss Changing Mortgage Rates

What do rising mortgage rates mean for buyers in 2022? Here are two simple scripts to help real estate agents educate their clients.

June 27, 2022

How To Avoid That Summer Mindset

It’s not time for real estate agents to slow down. The summer 2022 real estate market calls for getting more information to the consumer.

June 24, 2022

Tablet, smartphone, and book display the cover of 'The Shifting Market Playbook' with chalkboard strategy diagrams in the background.

Agent Strategy

The Shifting Market Playbook for Agents

We all know we’re in a shifting market. And a recession is defined as two consecutive quarters during which there’s economic decline. We’ve seen that with inflation jumping up to the highest level since the early 80’s. And we’ve seen that in the 15% rollback in the stock market through the first two quarters. So, clearly, that’s coming.

June 23, 2022

Why It’s Crucial to Control Your Emotions As An Agent

Most real estate agents who fail have one thing in common: they don’t control their emotions. It’s easy to get so invested in making the deal happen that you let your emotions take the wheel. But that’s exactly what you don’t want to do. Because your emotions offer absolutely no value to getting the deal done.

June 21, 2022