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Agent Strategy

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The Video Strategy That Will Add Juice To Your CMA

Comparative Market Analysis’ (CMAs) have been around for years. Every agent is familiar with the concept. You have a seller lead, or past client, who is thinking about selling their home, and you compile a list of recent comparable home sales in the nearby geographic area. Some CMA tools will allow you to “weigh” some of the comps higher than others, based on things like square footage, bed/bath count, and interior finishes. Others simply provide a blended average of the nearby sales and spit out a price recommendation. Either way is fine, but I’m going to share one particular twist on the traditional CMA that has really helped me grow my business. 

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June 15, 2022
Promotional poster for Lazine vs Carruth debate; three men pictured with bold yellow title text ‘LAZINE VS CARRUTH’ and ‘MODERATED BY DANNY DEALS ONEIL’
Agent Strategy

How To Watch The Great Debate: Free vs Paid Coaching

They’ve been skirting around it for years. And now, Byron Lazine and Ricky Caruth will finally go head to head in a spirited debate on the subject of free vs paid coaching. The debate is happening live on Tuesday, June 14th at 5:00 pm EST.

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June 13, 2022

Weekend Open House Playlist: June 11

Allow me to introduce myself. My name is Mashup Mike, founder of the Sunday Stream, and I come at you weekly with fresh playlists to entertain guests at your open

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June 11, 2022
Timeline of hourly tasks from 5 AM to noon, detailing social posts, emails, and client outreach for real estate. (to-do list)
Agent Strategy

How To Time Block Your Calendar Like a Pro

To succeed as a real estate agent, you need to build and commit to a working calendar, ideally one you can access on your phone. Follow these steps for a winning calendar setup, and check out BAM’s Cont. Ed course for a live, detailed example you can use as a blueprint. 

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June 9, 2022

Weekend Open House Playlist: June 4

New here? I solve the weekly problem of what you should play at your Open House. My name is Mashup Mike, founder of the Sunday Stream, where I also curate

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June 4, 2022
Group of people seated and standing at an outdoor meeting, listening to a speaker in a courtyard setting with chairs and plants.
Agent Strategy

Three Ways To Get More Agent-To-Agent Referrals

Most great agents know that REFERRALS are the best source of new business in the real estate industry. Referred clients usually begin the relationship with you already having gotten a

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June 1, 2022

Five Things To Do When Growing Your Team

For a lot of agents and administrators out there, an assistant is the first hire. Having a clear structure in place for hiring and managing your team will help you avoid many of the time-wasting and costly mistakes others have made. 

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May 31, 2022

Memorial Day Weekend Open House Playlist

This weekend’s mood is country chill – some laid back, bourbon-soaked, good time twang that will be perfect for your “out on the prairie” $1.2M fixer-upper in Nashville, Austin, or Louisville. Kick up your boots, put out some tea, and enjoy the music as city-folk looking for more space realize prices are just as bad here too.

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May 28, 2022
Agent Strategy

How Real Estate Agents Should Handle The Holiday Weekend

For most people, Memorial Day weekend means taking some time off with family and friends. If you’re a realtor, though, you really have two options on these holiday weekends. And a lot of it’s gonna depend on how your business has progressed so far this year. 

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May 28, 2022

Three Phrases Agents Must Stop Saying Now

As a real estate professional, consumers look to you as an expert. If your words signal the market is a scary place, they will steer clear of buying or selling (or they’ll find another Realtor to work with). Here are three phrases to stop using immediately – and what you need to do instead.

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May 23, 2022

Weekend Open House Playlist: May 21

This weekend’s mood is beachy bliss – sun-soaked bops that will have your clients wanting to kick back, sink their toes into the sand, and write you an all-cash offer for that water-adjacent house you’re selling.

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May 21, 2022

10 Things to Bring to Your Open House

When I first got my real estate license nobody told me what I should bring to open houses. In fact, nobody told me what I should do, ever. So, when

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May 20, 2022
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