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Agent Marketing

This Week in BAM: $5K Tax Credit for First-Time Buyers, How to make $75K GCI from Open Houses and a New IG Follower Metric

This week in BAM brings a new Biden housing initiative, a lackluster new ad campaign for NAR, a strong sell opinion on Zillow, prepping for decoupled commissions, 5 steps to choosing a geographic farm, and a new Instagram follower metric.

March 9, 2024

Agent Marketing

How Lifestyle Marketing Transforms Real Estate Content

Angela Yungk shares her three top tips for incorporating lifestyle marketing in your content strategy as a real estate agent.

March 7, 2024

Agent Marketing

3 Ways to Showcase Proof of Business (Without Being Cringy)

Lindsey Jo shares three innovative ways to showcase proof of your real estate business beyond traditional “just listed” and “just sold” posts.

March 4, 2024

Instagram’s New Follower Metric

Krys Benyamein shares Instagram’s latest follower metric, emphasizing the shift towards converting viewers into followers for enhanced social media growth.

March 4, 2024

Agent Marketing

This Week in BAM: New Lawsuit Targets Redfin, a $2M Listing with One Letter, and 3 Steps to a Standout Listing Video

This week in BAM brings another California commissions lawsuit, the math behind keeping your pipeline full, a $2M listing from one letter, 3 steps to a standout listing video, a new BAM YouTube channel, and 9 relatable Instagram posts for content inspo.

March 2, 2024

Agent Marketing

March 2024 Content Ideas For Agents

The Broke Agent shares his best content ideas for agents for March 2024.

March 1, 2024

Agent Marketing

How to Create Standout Listing Videos in 3 Steps

Creating standout listing videos requires more than just showcasing the property; it’s about selling the lifestyle and igniting the buyer’s imagination. Tiana Ponti Morales shares how to create engaging listing videos in three key steps.

February 29, 2024

Stop Posting Just Listed and Just Sold Photos: Take Inspo from these 9 Posts Instead

Lindsey Jo shares 9 Instagram posts from real estate agents that go beyond the standard just listing or just sold photos.

February 26, 2024

The Tom Ferry Advice All Agents Need to Implement

Krys Benyamein shares the Tom Ferry advice that is making him rethink his content—and why the advice applies to you, too.

February 26, 2024

Agent Marketing

This Week in BAM: NAR Rumor Confirmed, Mastering Follow-Up & a Secret Technique to Generate More Leads from Instagram

This week in BAM brings a second Nevada commission lawsuit, NAR insurance news, an unpopular opinion on business cards, 3 ways to master value-based follow-up, how to craft the perfect pitch, simplifying lead magnets, and the truth about likes versus lead conversion on Instagram.

February 24, 2024

Agent Marketing

Keywords Really Do Make a Difference on Social Media

Keywords really do matter on social media, as Jason Pantana reminded us in a recent Instagram post. Here are X ways to use keywords on different social media platforms to reach your intended audience.

February 22, 2024

Agent Marketing

Impact over Likes: Instagram Analytics for 3 Posts (& the Financial Outcomes for Each)

Jupiter, FL, Realtor Katie Lucie highlights her Instagram analytics for three posts to show the difference in value between going viral and reaching the right audience—and what she’s been doing to get more engaged and motivated leads from her Instagram content.

February 21, 2024