real estate marketing

Agent Marketing

The Reel Every Agent Needs to Replicate

Learn how to create a powerful proof of success reel for your next listing. This step-by-step guide reveals the secrets to showcasing your listing success with compelling metrics and storytelling.

August 14, 2024

Agent Marketing

13 Principles of Real Estate Marketing: Break These Rules and Suffer the Consequences

Dustin Fox shares 13 principles of marketing for real estate agents to boost their business and stand out in the minds of consumers.

August 9, 2024

Agent Marketing

7 Dirt-Cheap Gifts That Could Land You Million-Dollar Listings

Dustin Fox explains how 7 cheap gifts have led him to $38 million in real estate listings.

August 2, 2024

Agent Strategy

The Home Seller Interview: Ask These Questions to Unlock Lifestyle Selling

Latham Jenkins shares how to conduct a home seller interview that digs deep to uncover the unique lifestyle a property offers. This approach will help you craft compelling marketing materials that resonate with buyers and lead to faster sales.

May 30, 2024

Agent Marketing

The 10 Most Compelling Real Estate Ad Headlines for Your Business

Dustin Fox explores the critical role of headlines in real estate advertising and unveils the top 10 most impactful headline formulas based on split testing.

May 3, 2024

Agent Marketing

Leveraging Dynamic QR Codes for Real Estate Marketing

Discover how dynamic QR codes are transforming real estate marketing. Dan MacKinnon shares how this strategy attracts buyers, tracks scans, and personalizes their journey with every property.

May 2, 2024

Agent Marketing

5 Real Estate Postcards You Should Be Sending to Your Farm

Struggling to get results from your real estate farm postcards? Learn the 3 E’s of effective content (Educate, Entertain, Endear) and discover 5 postcard ideas that capture attention, build trust, and convert leads.

April 30, 2024

Agent Marketing

Gary Vee’s Frictionless Content Formula: How to Create Content on the Go (Even as a Busy Agent)

The Broke Agent breaks down Gary Vee’s “frictionless content” method. Learn how to turn your daily activities as a real estate agent into engaging, high-perfoming content without the stress.

April 26, 2024

Agent Marketing

Stop Being General! How Specific Details Can Win Over More Real Estate Clients

Dustin Fox shares the significant impact that specificity can have in real estate marketing and advertising.

April 19, 2024

Agent Marketing

The Postcard That Increased My QR Code Scan Rate by 5x

Katie Lucie shares how a simple postcard 5x’d her QR scan code and got her two listing leads over a million dollars.

April 18, 2024

Agent Marketing

Videos vs. Photos: Which is Best for Real Estate Ads?

Which is the real winner for real estate ads: photos or videos? Dustin Fox reveals results from a split test, and the results may surprise you.

April 5, 2024

Agent Strategy

3 Strategies for Navigating Shifts in the Real Estate Industry

The entire real estate industry is reacting to the news of NAR’s settlement agreement. Katie Lucie shares three proactive strategies to navigate future changes and come out ahead as an agent.

March 20, 2024

13 Principles of Real Estate Marketing: Break These Rules and Suffer the Consequences

7 Dirt-Cheap Gifts That Could Land You Million-Dollar Listings

The Home Seller Interview: Ask These Questions to Unlock Lifestyle Selling

The 10 Most Compelling Real Estate Ad Headlines for Your Business

Leveraging Dynamic QR Codes for Real Estate Marketing

5 Real Estate Postcards You Should Be Sending to Your Farm

Gary Vee’s Frictionless Content Formula: How to Create Content on the Go (Even as a Busy Agent)

Stop Being General! How Specific Details Can Win Over More Real Estate Clients

The Postcard That Increased My QR Code Scan Rate by 5x

3 Strategies for Navigating Shifts in the Real Estate Industry

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