The 2 Content Buckets Every Agent Should Focus on in 2026
Katie Lucie
January 5, 2026
The two content buckets real estate agents should focus on in 2026 to signal expertise without selling.
The two content buckets real estate agents should focus on in 2026 to signal expertise without selling.
The Broke Agent shares five things real estate agents can do while bored at their open house this weekend.
January 2026 content ideas for real estate agents from The Broke Agent. Plus, what worked in 2025 and how to create authentic, hyperlocal posts that drive engagement.
This week, KBP hosts Byron Lazine, Tom Toole, and Lisa Chinatti shared their 2026 predictions, including why they expect mortgage rates below 6.3%.
The Broke Agent breaks down the 2026 State of Social report, highlighting why trust, transparency, and authentic content will determine who wins on social next year.
BAM Media rounds up 2026 housing forecasts on home sales, prices, inventory, and mortgage rates, with side-by-side charts from leading industry experts.
Clever Real Estate surveyed 2026 buyers and sellers, revealing that 86% expect a good year to move despite 93% expecting financial challenges and rising costs.
Realtor.com shows where home values have surged up to 86% since 2019 and where price growth is projected to fall as much as 10.2% in 2026.
RE/MAX survey shows 88% of buyers plan to purchase in 2026 despite delays. Safety, affordability, and community are shaping where they want to live.
Redfin reports buyer commissions climbed to 2.42% in Q3, up from 2.36% a year earlier, as slower demand gives buyers more leverage to secure representation.
Realtor.com’s November housing report shows rising delistings, selective buyers, and growing inventory as affordability reshapes where Americans can buy homes.
The Broke Agent shares his top content ideas for agents to use in December 2025.
Luke Acree shares how to position yourself as the go-to expert in new home sales. With a 13.8% increase in housing started predicted for 2025, there’s over a million reasons why.
Get ahead at your open house with these five things to do from The Broke Agent.
Clever Real Estate’s latest survey reveals a $27,000 price gap between buyers’ and sellers’ price expectations for 2025, with first-time buyers expecting to pay $82,000 less than sellers anticipate.
Kick off 2025 with The Broke Agent’s January content ideas for real estate agents.
Relive 2024 with the funniest real estate memes of the year. From AI hype to NAR drama, these posts capture the highs, lows, and laughs of the industry.
Break free from outdated social media trends in 2024. From overly polished Reels to pointless CTAs, here’s what agents should leave behind for better engagement.
Get the details on two key updates in the dispute between the National Association of Realtors and Phoenix Realtors: PAR defends its MLS Choice program while NAR initiates the Realtor charter revocation process, citing violations of its bylaws.
Two more open house Sundays left in 2025! They will most likely be dead…so make the best of it by doing these five things: Find out how the #1 eXp
The Broke Agent shares holiday marketing tips for real estate agents, specifically what NOT to post over the holidays.
NAR has issued a cease and desist to Phoenix Realtors over their MLS Choice membership, citing a violation of the three-way agreement. Learn how this dispute could impact agents, associations, and the Realtor brand.
Zillow’s latest report highlights the most popular cities of 2024, led by Manchester, NH. Seven of the top 10 cities are in the Northeast, with two in the Midwest and the West sliding in at number 10.
Learn what buyers and sellers expect from the 2025 housing market, with insights from Clever Real Estate’s latest report.
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