On today’s Hot Sheet, Byron Lazine discussed housing inventory data, the Employment Situation Report for May, and mortgage rate predictions for 2026 and 2027.
Byron Lazine, Tom Toole and Lisa Chinatti dive into the New York AG’s antitrust investigation into Compass and Connecticut’s brand-new ban on private pocket listings.They also tackle a shocking new survey showing 82% of agents get zero leads from paid ads. Plus, they break down the latest AI search tools from Realtor.com and ChatGPT, and how to actually build a high-converting follow-up system.
Oxford Economics projects housing affordability won’t meaningfully recover for 7 years. Here’s the script real estate agents need when buyers say “I’ll just wait.”
Ryan Serhant predicts only two major brokerages will survive by 2030 as agents push back and debate what it means for the future of real estate.
Tessabella Jelten shares a simple Instagram strategy agents can use to turn content into conversations and qualified leads.
Doomer housing charts don’t tell the full story. Here are seven data points showing how affordability is slowly improving for buyers and renters heading in 2026.
Byron Lazine, Lisa Chinatti, and Tom Toole discuss the most recent jobs report, the new housing bill that was passed and what it means for affordable housing, and the federal judge’s denial of Compass’s injunction against Zillow.
In a BAM Pro Bowl III fireside chat, James Dwiggins and Jared James explain a six-point framework behind how agent trust is built and lost in 2026.
Theoni Rapo explains how her FaceTime strategy interrupts the scroll, boosts engagement, and helped generate over 4,000 organic leads on TikTok in one year.
The Broke Agent breaks down Instagram’s “2016 comeback” trend and how to use nostalgic, unpolished posts to stand out and spark engagement this week.
Alyssa Curnutt explains how to turn hyperlocal Instagram content into real clients using Stories, polls, and DMs that actually start conversations.
The biggest lie agents were told about social media is that referrals make it optional. Tessabella Jelten shares what actually works in 2026 to build trust, warm referrals, and restart stalled conversations.
At their second annual signature conference, RISE 2023, Real Brokerage leadership announced new fintech tools for agents, an end-to-end digital solution for consumers, a new branding position for Real, and new intuitive marketing tools for agents.
Home seller profits increased from 56.6% in Q2 to 59% in Q3 according to ATTOM’s third quarter 2023 U.S. Home Sales Report, showing the second consecutive quarterly uptick after several declines. Profit margins are down year over year.
Tom Toole shares three pieces of information every agent needs to share to be able to guide people and help them make winning decisions.
Here are 15 email subject lines you can use to deliver value to your clients and prospects to stay top of mind in the second half of 2023.
CNBC’s Jim Cramer reacts to the Fed’s decision to hold rates steady after ten consecutive rate hikes. Pointing to housing as the issue at the epicenter of inflation, he speculates as to what it will take to end the cycle and effectively bring down inflation.
Realtor.com released its May Rental Report, which shows a 0.5% annual decline in the median asking rent—particularly for two-bedroom units—and economists predict continued rent declines, with an average drop of -0.9% for 2023.
Realtor.com® has issued its 2023 Forecast Update, showing a drop in mortgage rates to 6% by the end of the year, a slight decline in home prices, negative rent growth, and the total count for home sales hitting its lowest point since 2012.
Byron Lazine, Tom Toole, and Lisa Chinatti discuss their outlook for the rest of 2023, the 64% of Americans waiting for rates to drop, the shortage of homes for buyers with median incomes, why 7% is too high for today’s market, the next Fed meeting, and a Steve Harney Tweet on foreclosures.
Byron Lazine and Tom Toole discuss the debt ceiling deal and what it means for mortgages, whether the housing bill will incentivize sellers, public support for median home building, the May jobs report, and a Lance Lambert Tweet on housing supply.
Head of Instagram Adam Mosseri posted a Reel to explain how the Instagram algorithm works.
Byron Lazine, Tom Toole, and Lisa Chinatti discuss mortgage rates rising amid debt ceiling talks, sacrifices buyers make to afford a down payment, the cost of online lead generation, and buyers turning to real estate agents for financing advice.
Housing market analysts, including those from Fannie Mae and Zillow, have conflicting forecasts about home prices. Here’s how you can talk to consumers about where home prices are expected to go.
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