Tessabella Jelten shows agents how to use Instagram’s Remix feature to create fast, hyperlocal content in minutes by reacting to trending Reels.
Byron Lazine explains why buyers face the most competition in spring and shows agents how to use MLS data and simple scripts to guide clients with clarity.
The Broke Agent shares last-minute Labor Day content ideas for real estate agents in 2025. From hyper-local event roundups to “LDW sales” and client stories, these posts will boost engagement and help you stand out this holiday weekend.
Redfin reports buyer agent commissions rose to 2.43% in Q2 2025, with gains across all price tiers despite predictions they would fall after the NAR settlement.
Realtor.com’s 2025 Forecast Update projects home sales will fall to 4.00 million as high mortgage rates averaging 6.7%, rising 16.9% inventory, and limited affordability keep demand subdued and price growth to 2.5%.
Real estate expert Tom Toole explains why assuming the outcome in negotiations can cost agents deals, referrals, and long-term client relationships. Tom breaks down the mindset shift agents need to make, replacing assumptions with data, options, and curiosity-driven questions.
This blog breaks down 13 AI tools real estate agents should test in 2025, including ChatGPT Plus, CapCut, and Mosaik. Each tool includes real estate-specific use cases to help you save time, create better content, and convert more leads.
Zillow just downgraded its U.S. home price forecast, now predicting a 1.7% YoY decline by 2026 as inventory climbs and affordability pressures mount.
Zillow research shows the home sellers who avoided the MLS left $1 billion on the table. The ongoing Clear Cooperation debate sparks controversy over transparency and fairness in the real estate industry.
Logan Mohtashami shuts down doomsday prophets on X, using hard data to debunk claims of a DC housing market crash. His latest HousingWire analysis reveals what’s really happening with inventory, listings, and home prices.
Tessabella Jelten breaks down four common social media mistakes Realtors make—and shares how to fix them to boost engagement and generate leads.
REsimpli’s survey of 1,200 real estate professionals highlights sharp divides on Trump’s policies and their impact on the real estate market — from foreign investment shifts to financing challenges for first-time buyers to suburban growth predictions.
At their second annual signature conference, RISE 2023, Real Brokerage leadership announced new fintech tools for agents, an end-to-end digital solution for consumers, a new branding position for Real, and new intuitive marketing tools for agents.
Home seller profits increased from 56.6% in Q2 to 59% in Q3 according to ATTOM’s third quarter 2023 U.S. Home Sales Report, showing the second consecutive quarterly uptick after several declines. Profit margins are down year over year.
Tom Toole shares three pieces of information every agent needs to share to be able to guide people and help them make winning decisions.
Here are 15 email subject lines you can use to deliver value to your clients and prospects to stay top of mind in the second half of 2023.
CNBC’s Jim Cramer reacts to the Fed’s decision to hold rates steady after ten consecutive rate hikes. Pointing to housing as the issue at the epicenter of inflation, he speculates as to what it will take to end the cycle and effectively bring down inflation.
Realtor.com released its May Rental Report, which shows a 0.5% annual decline in the median asking rent—particularly for two-bedroom units—and economists predict continued rent declines, with an average drop of -0.9% for 2023.
Realtor.com® has issued its 2023 Forecast Update, showing a drop in mortgage rates to 6% by the end of the year, a slight decline in home prices, negative rent growth, and the total count for home sales hitting its lowest point since 2012.
Byron Lazine, Tom Toole, and Lisa Chinatti discuss their outlook for the rest of 2023, the 64% of Americans waiting for rates to drop, the shortage of homes for buyers with median incomes, why 7% is too high for today’s market, the next Fed meeting, and a Steve Harney Tweet on foreclosures.
Byron Lazine and Tom Toole discuss the debt ceiling deal and what it means for mortgages, whether the housing bill will incentivize sellers, public support for median home building, the May jobs report, and a Lance Lambert Tweet on housing supply.
Head of Instagram Adam Mosseri posted a Reel to explain how the Instagram algorithm works.
Byron Lazine, Tom Toole, and Lisa Chinatti discuss mortgage rates rising amid debt ceiling talks, sacrifices buyers make to afford a down payment, the cost of online lead generation, and buyers turning to real estate agents for financing advice.
Housing market analysts, including those from Fannie Mae and Zillow, have conflicting forecasts about home prices. Here’s how you can talk to consumers about where home prices are expected to go.
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