Ryan Serhant Predicts Only Two Major Brokerages Will Exist by 2030

Ryan Serhant predicts only two major brokerages will survive by 2030 as agents push back and debate what it means for the future of real estate.
BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

FREE VIRTUAL EVENT
BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

Ryan Serhant made a bold call about the future of brokerages, and it’s already stirring up debate across the industry.

If you tuned in for last week’s Knowledge Brokers Podcast, you heard Byron Lazine mention the bombshell Ryan Serhant dropped during a panel discussion. 

In a nutshell, Serhant predicted that, by 2030, only two major brokerages will survive. 

“I do think that by 2030, there will only be two major real estate firms of note. One will be Compass and one will be us.”

Serhant dropped this line on stage at Inman Connect. Inman shared a clip of that discussion in an Instagram post

Most commenters were quick to disagree, some more diplomatically than others. 

Ryan Serhant Predicts Just Two Major Brokerages by 2030

Here’s what Serhant said next to expand on his prediction:

“One will focus on property as platform. One will focus on the person as the platform. Everybody else, I’m sorry to say, I think will be an afterthought.” 

That line is what really got people talking.

On the whole, folks in the comments respectfully disagreed with Serhant’s prediction but admired the confidence behind it. Serhant believes his brokerage will not only survive but dominate in the next few years. And anyone working for him would want to hear that. 

There’s a palpable pride in the SERHANT. brand that goes beyond the price point of the properties they typically deal with. 

“If you could see what we are working on in the background, and what we’re building, and what we still have to come through this year, I’ve never felt more optimistic and more excited. Otherwise, I wouldn’t do this.”

As for the company SERHANT. will have in the “major brokerage” space, plenty of commenters suggested other contenders, including Real Brokerage, eXp, Sotheby’s, and Douglass Elliman.

And some made predictions of their own. 

Here are a sampling of those comments: 

IG-comment1

IG-comment2

IG-comment3

IG-comment4

IG-comment5

IG-comment6

IG-comment7

IG-comment8

IG-comment9

IG-comment10

IG_comment11

IG-comment12

IG-comment13

IG-comment14

IG-comment15

IG-comment16

IG-comments17

IG-comments18

So, where do you weigh in on this? Do you agree with Serhant’s prediction? Or do you disagree but think the comments are missing something you’d like to point out?

Download the printable PDF with all 27 lines:

Sign Up for the BAM Newsletter

For daily real estate news, business and marketing.

About the Author

Sarah Lentz started writing for BAM in late May of 2022 and quickly realized she was exactly where she wanted to be (and still is). Before BAM, she worked as a freelance writer. She lives in Minnesota with her four kids and, in her free time, is writing her next book.

Share:

Related Posts

Recent Articles

Upcoming Events

Virtual Event
Virtual
Webinar
Virtual

Related Posts