
Do Viral Instagram Trends Actually Sell Houses?
Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.

Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.

Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.

Krys Benyamein shares what Meta confirmed about Instagram reach, native publishing, and the Ray-Ban Meta glasses workflow.

Krys Benyamein breaks down how one headline-style Instagram post generated 400,999 views, 10,467 shares, and 30+ buyer phone numbers without video.

The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.

Lindsey Jo shares the secret behind high-performing real estate Instagram accounts—how problem-solving content builds trust, reduces anxiety, and converts followers into clients.

The Broke Agent shares the two essential elements every real estate Instagram account needs to build trust fast: faces and places.

Instagram introduces new control over the Reels algorithm and Story resharing for public accounts, shifting how content spreads and how audiences discover you.

Tessabella Jelten shares how to attract home sellers on Instagram using a step-by-step lead magnet and automation campaign tailored for conversion.

The Walk Thru highlights how a Reston real estate team used Alyssa Curnutt’s hyperlocal blueprint to go from invisible to viral on Instagram.

Haley Ingram of Coffee & Contracts shares what’s working on Instagram in November 2025, from DMs and fonts to keywords and local engagement.

Use Instagram Trial Reels to test content, boost reach, and generate more leads. Tessabella Jelten shares the exact workflow, hook formulas, and five plug-and-play Reel ideas to grow your audience fast.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for November 21st-27th, 2022.

Shelby Traylor joins the Massive Agent to discuss the challenges of moving to a new market, the importance of being intentional on social media, how to find your top three lead gen strategies, and the changes in mindset that come with becoming a parent.

We’ve gathered business planning tips from Tom Ferry, Tom Toole, Lisa Chinatti, Handsome Homebuyer, and Ray Ellen so you can elevate your business in 2023.

On a recent Instagram post, The Broke Agent asked what can completely kill the vibe of a showing. Agents react with their worst showing stories.

The Broke Agent details how to post TikToks to Reels and how to post Reels to TikTok without the watermarks and with the audio in sync. He also reveals apps that remove watermarks—and the safest, easiest option for your vertical videos.

Andrew Perrie joins Matt Lionetti and The Broke Agent to discuss the importance of being accessible, how his team did $150 million in sales in 24 months, and the type of content he creates to attract this business.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for November 14th-20th, 2022.

A record drop in mortgage rates, Lawrence Yun’s 2023 housing prediction, click-baity headlines, and two new Instagram features are today’s topics as Kat Drerup and Tom Toole join Dan Oneil and The Broke Agent.

During BAM’s “Explode Your Digital Brand Through the Holidays” webinar, The Broke Agent, Byron Lazine, Katie Day and Jason Cassity discussed what agents should do on all the major social media platforms. Here is the complete Q&A session from the webinar.

87% of agents don’t make it past year five. Here are the top struggles of new agents, according to a study conducted by Realtor.Com®—and how to overcome them.

Here’s an easy guide on how to create engaging short-form clips from a Facebook live.
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