Phil Stringer breaks down the exact steps real estate agents need to set up their first AI agent, from picking a plan to teaching it a skill.
Byron Lazine breaks down the two-call system for reactivating old buyer leads without begging them to check an automated search.
Dave Hutchinson breaks down the 3-point checklist AI uses to recommend real estate agents, using a live website audit as proof.
Chris Smith shares 10 AI marketing ideas real estate agents can copy this week, from Prompt Cowboy to NotebookLM.
Shilo CEO Justin Benson explains why the market share divide between AI using agents and everyone else is about to accelerate fast.
Amy Stockberger runs a 23-agent team at a 53% profit margin by turning vendors and systems into her real growth engine.
Joshua Bennett’s “husband of a realtor” Instagram account shows agents how a spouse’s POV, combined with collab content, can grow a real estate business.
If your content feels flat this summer, you’re not alone. The Broke Agent shares three simple strategies to break out of a creative slump, spark fresh ideas, and keep growing your real estate brand.
Here are 10 proven scripts real estate agents can use to reactivate cold leads and turn dead conversations into new appointments this summer.
The Broke Agent proves one good question can generate 200-plus comments and weeks of new social content for real estate agents.
Ryan Serhant went 5 years without a reply, then closed $16M in 4 days. Here’s the follow-up formula behind the sale.
Three BAM webinar hosts break down why the Rainmaker/Navy SEAL model works, who it’s built for, and why W2 staff is cheaper than commission splits.
Byron Lazine and Bobby Kawecki break down exactly what agents need to do to build a traffic-stopping brand in real estate today using short-form video. They share the biggest mistakes agents make, examples of their highest-converting clips, and how to create the best hooks and captions to captivate your audience.
From Instagram glitches to a potential TikTok ban, social media remains unpredictable. Here are six marketing strategies to combat the vulnerability of social media.
We rounded up the worst of the week! Enjoy this collection of bad real estate pics for December 12th-18th, 2022.
Global real estate brand Engel & Völkers released an original trend report with the findings of exclusive research on luxury consumers in North America. Their research identified five trends, including how luxury buyers search for real estate agents.
On a recent Instagram post, The Broke Agent asked how people in the industry trick themselves into thinking they’re working. Agents react with their best procrastination excuses.
The bill to ban TikTok, the (unlikely) possibility of a foreclosure crisis, Powell’s “Ways to Go” warning, and Instagram away messages are today’s topics as Taya Dicarlo and Brooks Landry join Byron Lazine and The Broke Agent.
Three lawmakers proposed a bill to ban TikTok in the U.S. due to concerns about potential Chinese government influence on the company. Here’s what it means for agents (and anyone else) using the platform for their business.
Chelsea Peitz joins Matt Lionetti and The Broke Agent to discuss how to set up the perfect Instagram profile, crush Instagram Stories, and find your niche—plus, what agents should be doing on Instagram Live.
It’s your chance to weigh in on the individuals and real estate figures you love, hate, and love to hate as you make your own naughty or nice list for the holidays.
We rounded up the worst of the week! Enjoy this collection of bad real estate pics for December 5th-11th, 2022.
So here you are. Hungover, bored, and sitting in an empty house. Not to worry! Here are our favorite memes of the week to get you through your open houses this weekend.
Every agent needs to prioritize creating captivating content on TikTok, but it’s not always easy to find inspiration. This week, we’re taking the guesswork out of creating TikToks with viral potential by outlining five trending TikTok sounds.
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