
The 4-Level System Behind a Billion-Dollar Real Estate Team
George Laughton breaks down the four-level system he uses to onboard, coach, and hold 220 agents accountable on his billion-dollar real estate team.

George Laughton breaks down the four-level system he uses to onboard, coach, and hold 220 agents accountable on his billion-dollar real estate team.

Steal these 15 hyperlocal questions real estate agents can post on Instagram, Facebook, etc., this week to get more comments.

Porch Swing Podcast launches with Tom Ferry sharing lessons on mindset, ambition, and where AI is taking real estate agents.

Ivy Zelman says there is no U.S. housing shortage and the market has settled into balance. Byron Lazine unpacks her CNBC interview on the Hot Sheet.

HubSpot’s State of AEO report finds LinkedIn and YouTube outcite agent websites in AI search answers.

Dave Hutch explains how real estate agents can connect the Claude Chrome extension to their MLS and automate a daily property search.

The Broke Agent asked the question, “What did you do before real estate?” on Instagram and over 460 agents responded. Here’s what we learned.

Byron Lazine, Tom Toole and Lisa Chinatti tackle the record-setting quarterly earnings reports from leading brokerages and what their growth trajectory means for real estate team leaders. They also unpack the legal and political pressure mounting against private listings after Senator Elizabeth Warren targeted Compass’s off-market strategy.

Realtor.com reveals Sen. Elizabeth Warren’s letter accusing Compass and MRED of civil rights and antitrust risk over private listings.

Howard Hanna’s two-tier Realtor proposal has agents debating what it takes to earn the title, and Byron Lazine and Nicole White break it down on The Real Word.

Leila Hormozi explains why real estate agents discount out of fear and what to change in your conversations to stay premium while winning more business.

BAM highlights six book recommendations from real estate broker Dave Hutchinson, plus four more from the Knowledge Brokers Podcast.

Denver Realtor Alex L. Reber’s “free solo climb” reel shows how a bold hook can turn a basic listing into unforgettable content.

A 2-second Super Bowl post turned into a million views. The Broke Agent breaks down what timely content, trendjacking, and real-time posting can do for reach and engagement.

Realtor.com reports 19.3% of new homes cut prices in Q4 2025 vs. 18% of resale, as the median new-home price rose just 0.3% to $451,128.

Zillow says buyers want practical homes. Here’s how smart agents are turning that shift into trust-building content.

Byron Lazine explains the Middleman Framework, sharing word-for-word buyer and expired scripts that help agents set more appointments through disciplined repetition.

Most hyperlocal content fails because it promotes instead of telling a story. Alyssa Curnutt shares the simple 2-filter framework to create local videos people actually watch, share, and engage with.

In a BAM Pro Bowl III fireside chat, James Dwiggins and Jared James explain a six-point framework behind how agent trust is built and lost in 2026.

The House passed the Housing for the 21st Century Act 390–9, outlining zoning, HOME program, manufactured housing, and banking reforms aimed at boosting supply.

Theoni Rapo explains how her FaceTime strategy interrupts the scroll, boosts engagement, and helped generate over 4,000 organic leads on TikTok in one year.

Krys Benyamein explains how a structured homebuyer guide creates clarity, reduces stress, and improves buyer confidence throughout the entire homebuying process.

Shane Burgman’s trendjacking reel shows how real client stories outperform testimonials by turning closings into entertaining, trust-building content.

One webinar clip turned into a viral post, new followers, and three real buyers. Here’s how one piece of content grew three brands and proved the real power of the listing flywheel.
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