
The AI System Behind a 46.5K-Follower Hyperlocal Account
Katie Day built an AI agent that researches Houston city filings for topics of interest to her local audience, a setup any real estate agent can copy for their market.

Katie Day built an AI agent that researches Houston city filings for topics of interest to her local audience, a setup any real estate agent can copy for their market.

Byron Lazine breaks down a 4-1-1 open house system that turns for sale by owner listings into neighbor leads and buyer connections.

Here are five fast AEO fixes agents can finish before their next listing appointment.

Shay Noonan’s Scottsdale Kid Edition reel earned 500+ likes by letting her daughter Harlow rank the city’s best spots, a model any agent can copy.

Jimmy Conover shares the exact DM script agents can use to turn new Instagram followers into real estate leads.

George Laughton breaks down the four-level system he uses to onboard, coach, and hold 220 agents accountable on his billion-dollar real estate team.

Steal these 15 hyperlocal questions real estate agents can post on Instagram, Facebook, etc., this week to get more comments.

Porch Swing Podcast launches with Tom Ferry sharing lessons on mindset, ambition, and where AI is taking real estate agents.

Ivy Zelman says there is no U.S. housing shortage and the market has settled into balance. Byron Lazine unpacks her CNBC interview on the Hot Sheet.

HubSpot’s State of AEO report finds LinkedIn and YouTube outcite agent websites in AI search answers.

Dave Hutch explains how real estate agents can connect the Claude Chrome extension to their MLS and automate a daily property search.

The Broke Agent asked the question, “What did you do before real estate?” on Instagram and over 460 agents responded. Here’s what we learned.

Here are three reasons why converting office space won’t solve the housing shortage. In the latest episode of Bloomberg’s Odd Lots Podcast, developer Joey Chilelli explains the challenges of converting vacant office buildings for residential use.

If you’re feeling stuck or in need of some inspiration for Threads, keep on scrolling. We’re sharing some real estate Threads we’ve found entertaining, engaging, valuable, or just oddly satisfying over the past week.

Byron Lazine and Nicole White discuss a CFA report on a surfeit of agents—and marginal agents claiming a quarter of commissions in three markets—jealous home research, and what they think of Instagram’s new Threads app.

Listings are a rare commodity these days. Here are six old school strategies real estate agents are bringing back to connect with more people and expand their database.

Tom Toole shares the most important time block of the day, and how to ensure you keep it clear for prospecting.

Here are five things agents need to stop doing or saying—for their own sakes as well as their clients and social media audience.

On July 19, 2023, BAM is hosting a free, value-packed webinar with Tom Storey on YouTube strategy for real estate agents. The Broke Agent will moderate, and there will be Q&A. Sign up and block out some time so you don’t miss a thing!

In the competitive world of real estate, having superfans can make a significant difference in the success of your business. Lindsey Jo shares how real estate agents can attract superfans.

Ryan McMillian joins Matt Lionetti and The Broke Agent to talk about why new agents should join a team, getting into luxury real estate, how he sold a $17 million home, and leveraging the big sale for Ryan’s real estate business.

CNBC’s Jim Cramer reacts to the Fed’s decision to hold rates steady after ten consecutive rate hikes. Pointing to housing as the issue at the epicenter of inflation, he speculates as to what it will take to end the cycle and effectively bring down inflation.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for July 3rd – 9th.

Byron Lazine and Lisa Chinatti discuss inventory falling into negative territory, the challenges of being a landlord in today’s market, old school marketing tactics to bring back, the jobs report, and Instagram’s new Threads app.
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