
5 AI Hacks Every Real Estate Agent Should Be Using Right Now
Tom Toole breaks down five practical ways real estate agents can use AI to work smarter, from inspection reports to client emails.

Tom Toole breaks down five practical ways real estate agents can use AI to work smarter, from inspection reports to client emails.

Real’s acquisition of REMAX closed Monday, August 24. Here’s who holds the top jobs, who’s leaving, and what agents need to know.

Byron Lazine breaks real estate lead generation into four engines and shows how to weigh their true costs in time, dollars, and cuts.

Lisa Chinatti breaks down how leadership, culture, and hiring priorities change as a real estate team grows from 10 agents to 100.

Home purchase cancellations hit a 3-year high, per Redfin, giving agents a new data point to prep sellers before they list.

Emily McAllister’s latest yap-style reel proves marketing cannot sell an overpriced listing. Here’s how agents can copy her style (and why they should).

The Broke Agent unpacks the worst social media advice for real estate agents and what to ask instead.

Harvard’s Joint Center for Housing Studies issued their 2026 State of the Nation’s Housing report. Here are their 10 takeaways and what agents should do with them.

Lisa Chinatti breaks down the 90-day money-back guarantee behind the onboarding program for the #1 real estate team in Massachusetts.

Jen Dillard’s Instagram reel asks real estate agents if hustle culture has gone too far, and agents are answering in droves.

Zillow now lets advertisers target its housing intent data on Pinterest, and The Real Word breaks down what the new ad deal means for real estate agents.

Tom Toole and Lisa Chinatti share five conversation starters agents can use to reconnect with buyers and sellers before Labor Day.

Lindsey Jo shares how to thrive in real estate amidst challenges. Learn 3 practical tips to navigate setbacks and find success in a changing market.

Krys Benyamein shares six marketing tools he can’t live without and what makes them indispensable to real estate agents.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for August 21st-27th, 2023.

Whether you need a break from reviewing your notes from Tom Ferry Success Summit, prepping for your weekend open houses, or are still recovering from BAM Bash, here’s some of the most entertaining real estate content of the week.

Dan Oneil shares a story of a recent transaction with a mortgage lender that went wrong—and gives four tips to help real estate agents avoid fraudulent lenders.

Leave it to Paige Steckling to deliver a listing video that trendjacks the most talked-about movie of the year: Barbie.

BAM looks at what could happen to the housing market with 8% mortgage rates, how to answer related questions from buyers, and the best way to prepare your real estate business and maximize transactions in 2023.

Tom Toole outlines four steps to build unstoppable confidence.

Matt Lionetti’s latest listing video hooks the audience and keeps them captivated by tapping into a nostalgic pastime.

The July 2023 Rental Report from Realtor.com shows rent prices dropping year over year for the third straight month as rental supply increases. July also marks the first annual rent price decline for studio units since 2020.

Tom Storey shares two key strategies to help you get more referrals in 2023 by changing your wording in the first appointment and taking advantage of the “moment of influence.”

Create a strong nurture plan for your clients for the rest of 2023 and beyond with this listing masterclass provided by Lisa Chinatti and Tom Toole—with a shot of tactical real talk from Byron Lazine.
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