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Housing Market

Home » Agent Strategy
Agent Strategy

Buyers are Browsing: “Homes for Sale” Just Hit a 2-Year Search High on Google

Google search data shows home-buying interest hitting a 2-year high. Here’s what it means for real estate agents and how to turn it into leads.

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August 13, 2025
Housing Market

Record $429K U.S. Median Home Price in Q2, But 24% of Markets Now Seeing Declines

The U.S. median home price hit a record $429,400 in Q2 2025, but more markets are cooling, according to NAR data. See which regions are still climbing and why experts say a crash isn’t coming.

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August 12, 2025
Housing Market

Dave Ramsey Swears by 15-Yr Mortgages. But Is That the Best Advice for Most Buyers?

A recent Realtor.com article breaks down Dave Ramsey’s 15-year mortgage rule, showing that while it can save over $248,000 in interest on a $400,000 home, the higher monthly payment of $2,876 often prices buyers out.

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August 12, 2025
Housing Market

Existing Homes Just Outpriced New Builds by Over $18K in Q2 2025

New reports from NAHB and Realtor.com show existing homes outpriced new construction by $18,600 in Q2 2025, the largest gap on record favoring resale homes. New home prices fell 0.9% year over year, while resale prices rose 1.7%.

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August 11, 2025
Housing Market

75% of Buyers Say Their Agent Was Helpful. Here’s What Made It Memorable

Based on Cotality’s From House to Home report, 75% of buyers said their agent provided helpful guidance, but only 8% felt confident after finding the right home. Here’s what buyers say they remember most, and why comfort is the top predictor for repeat business.

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August 6, 2025
Housing Market

5.2x More Views: These Are 2025’s Most In-Demand ZIP Codes

Realtor.com’s 2025 Hottest ZIP Codes report highlights suburban areas near major metros where listings received up to 5.2x more views and sold 30 to 42 days faster than the national average.

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August 5, 2025
Mortgage Rates Hit Lowest Levels of 2025
Housing Market

At 6.57%, Mortgage Rates Hit a 2025 Low: Here’s How to Talk to Buyers About It

Mortgage rates just hit a new 2025 low of 6.57%. Learn what this means for buyer demand and how to talk to clients before the window closes.

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August 5, 2025
Housing Market

Why the Next Big Real Estate Deal Might Be a Pro Athlete Sponsorship

WNBA rookie Paige Bueckers is calling for a real estate partnership to offset housing costs in Dallas, where luxury rents top $4,000 and her rookie salary sits at $78,831. Her public ask signals a growing opportunity for agents to create creative housing deals with athletes and influencers.

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August 2, 2025
Is-Housing-Part-of-the-Feds-Plan-Powells-Latest-Press-Conference-Explained_BAM-featured-image
Housing Market

Is Housing Part of the Fed’s Plan? Powell’s Latest Press Conference Explained

At the July 2025 FOMC meeting, the Fed held rates at 4.25% to 4.5%, with two officials dissenting in favor of a 25-basis-point cut, marking the first double dissent since 1993. Chair Powell stated the best way the Fed can support housing is by reaching 2% inflation.

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July 31, 2025
Housing Market

New Forecasts from Fannie and MBA Point to Slow Recovery Through 2026

Updated forecasts from Fannie Mae and the Mortgage Bankers Association (MBA) show modest improvements ahead for housing, with Fannie projecting 4.85 million home sales in 2025 and MBA forecasting 4.3% average mortgage rates through 2027.

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July 29, 2025
Housing Market

Boomers Hold $19 Trillion in Real Estate. Are They Ready to Sell?

Realtor.com reports that baby boomers now hold nearly $19 trillion in real estate wealth, accounting for almost half of the nation’s housing equity.

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July 26, 2025
Housing Market

Where Are Americans Moving for Jobs and Better Housing in 2025?

LinkedIn News just released its 2025 list of the top 25 U.S. cities on the rise for jobs and talent, with Grand Rapids, Boise, and Harrisburg leading the pack.

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July 25, 2025
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