Agent Strategy

Agent Marketing

ChatGPT for Real Estate Agents: Never Write a Listing Description Again

OpenAI released ChatGPT, their most advanced chat AI, which takes only seconds to generate detailed answers to questions and elaborate descriptions based on details provided by the user. Here’s what it can do for real estate agents.

December 14, 2022

Agent Strategy

3 Reasons to Avoid Investing in Airbnb

The past couple of years saw an increase in the number of investors looking for short-term rentals. But with the changing economy, Handsome Homebuyer gives three reasons you should avoid investing in Airbnb.

December 13, 2022

Agent Strategy

Create Strong Financial Systems Now for 2023

Join Formations Founder Shahar Plinner and BAM co-founder Byron Lazine to learn how to create strong financial systems for 2023. A webinar you don’t want to miss!

December 13, 2022

Smiling man in a dark suit sits at a desk, signing papers, with the bold caption: 'NO APPOINTMENT DOESN'T MEAN IT'S OVER' across the middle.

Agent Strategy

Six Creative Ways to Follow Up

Tom Toole breaks down six creative ways to follow up after you’ve had a great conversation with a potential client but couldn’t get the appointment.

December 13, 2022

Man in a blue LA cap and patterned shirt stands beside a black board reading 'NAUGHTY OR NICE' with a Santa hat draped over the edge.

Agent Strategy

Real Estate’s 2022 Naughty or Nice List

It’s your chance to weigh in on the individuals and real estate figures you love, hate, and love to hate as you make your own naughty or nice list for the holidays.

December 12, 2022

Overhead view of a wooden desk with a man lying on charts, a laptop, coins, and a smartphone showing a calculator app held in a hand.

Agent Strategy

The One-Year Plan: Determine How Many Transactions You Need to Close

Byron Lazine breaks down the process of calculating the cost of your must-haves to determine how many transactions you need to close over the next twelve months to fulfill the commitments in your business and life plan.

December 9, 2022

Man in a gray suit and navy tie stands in the foreground of a glass-walled office lobby with the city skyline behind him.

Agent Strategy

Is It Your Brokerage—Or Is It You?

A recent article states a high percentage of agents are unhappy with their brokerage. Dan O’Neil asks the question: is it really your brokerage? Or is it a lack of self-accountability?

December 7, 2022

Two professionals collaborating at a desk, the woman writing on a large sheet while the man smiles at the camera.

Agent Strategy

How to Create a Business Plan You’ll Stick To

Robert Mack shares five steps to creating a business plan that you’ll stick to, making success the only option in 2023.

December 6, 2022

Group of friends toasting with drinks at a bar, with a cutout portrait of a man in a suit placed on the table in the foreground.

Agent Strategy

Does the Real Estate Industry Have a Drinking Problem?

Whether it’s a true drinking problem or simply the perception of a problem, the image of the hard-partying real estate pro is one that’s firmly embedded in the public’s consciousness.

December 6, 2022

Man seen from behind, scratching his head, amid scattered question marks on a gold gradient background with a plaid shirt.

Agent Strategy

The One-Year Plan: Determine your WHY Behind Your Must-Haves

Byron Lazine breaks down the second part of the Must-Haves exercise for your business and life plan, defining the “why” behind the items on your “Must-Haves” survival list and your “Wants” list to ensure each commitment, if fulfilled, will move the needle in your life.

December 5, 2022