Is Threads Already DEAD for Real Estate Agents?

The Massive Agent sits down with The Broke Agent for a special episode to discuss whether or not Threads is dead, how agents can succeed on the app, and a tool more powerful than social media that can build your business.
Podcast cover art with two men on opposite sides and the title 'THREADS ALREADY DEAD?' in the center on a dark patterned background
Podcast cover art with two men on opposite sides and the title 'THREADS ALREADY DEAD?' in the center on a dark patterned background
BAM BBQ 2026

If you're still treating AI like a search engine, this is for you. BAM BBQ is two and a half hours of real instruction on AI for real estate, from conversations to content to systems. It’s free, virtual, and loaded with plays you can run the same week. Save your spot →

Six smiling real estate agents stand against orange, black, and red panels with a bold headline about learning AI now and BAMx/realtor logos in the band at the bottom.
FREE VIRTUAL EVENT
BAM BBQ 2026

If you're still treating AI like a search engine, this is for you. BAM BBQ is two and a half hours of real instruction on AI for real estate, from conversations to content to systems. It’s free, virtual, and loaded with plays you can run the same week. Save your spot →

On this episode of The Massive Agent Podcast, I sit down with The Broke Agent and get his thoughts on whether Threads is dead and tools agents can use to be more successful on the app and in their business. 

I begin the episode by getting The Broke Agents’ thoughts on the new popular app, Threads, and if the app is just a phase and will die out soon. I also get his thoughts on what kind of content will be most successful for agents on Threads

We then dive into The Broke Agents’ takeaways from launching BAM and how significant email growth is for the business. 

The Broke Agent and I then discuss why creators should buy into long-form content and how important this is for consumers. 

Toward the end of the episode, The Broke Agent tells me how the Over Ask Podcast came to be, and we both share our thoughts on staying consistent with podcasting and content creation.   

Listen to the podcast above or click on any of the timestamps below to watch:  

0:0008:11 Intro 

08:21 Is Threads dead? 

09:33 Should every real estate agent be on Threads?

12:14 The type of agents that can be successful on Threads 

20:50 How The Broke Agent would have launched Threads 

27:50 Takeaways from launching BAM and email growth 

39:04 Buying into long form content 

45:05 How The Over Ask Podcast came to be 

52:10 Staying consistent with podcasting 

Click here to watch the full video. 

Download the printable PDF with all 27 lines:

Sign Up for the BAM Newsletter

For daily real estate news, business and marketing.

About the Author

Host of the Massive Agent Podcast and creator of the Massive Agent Society, Dustin considers himself a marketer who sells homes. He is a Top 3 Finalist for an Inman Innovator of the Year Award and an industry keynote speaker, appearing on stage at Gary Vaynerchuk’s Agent2021, Inman Connect, Sales Mastery, HousingWire, and more.

Share:

Related Posts

Smiling man in a white T‑shirt and backward black cap, with bold 'Embrace the Suck' text on a dark patterned background.
Massive Agent

Why Agents Need To SUCK More, and Embrace It

The Massive Agent talks about unrealistic expectations agents have when they first get their license, what it means to embrace the suck, how to gain confidence, and why you need to commit first–-and then figure out how to make something happen

Read More »

Recent Articles

Upcoming Events

Virtual Event
Virtual
Webinar
Virtual

Related Posts