Instagram

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Agent Marketing

Three Things that Can Hurt Your Instagram Engagement—And What to Do Instead

Instagram growth coach Brock Johnson breaks down three things that can hurt your Instagram engagement—or, at best, not do your brand any favors—and what you can do instead to reach and retain more of your ideal audience.

June 28, 2023

White speech bubble with black text on a gold gradient background reading: 'There is no statistical evidence that supports that Reels will perform better if edited inside of Instagram.'

Agent Marketing

Six Instagram Myths BUSTED by IG Growth Coach Brock Johnson

During a live REFER Q&A hosted by The Broke Agent and Jason Cassity, Instagram guru Brock Johnson addressed and debunked five Instagram myths still circulating—shedding more light on how the algorithm really works.

June 26, 2023

Woman standing at a desk, organizing colorful sticky notes and papers while holding a white mug, with a laptop nearby.

Agent Marketing

How to Sell Houses Using Instagram

Haley Ingram shares how she sold houses as a real estate agent. Plus, the top three lessons she learned marketing her real estate business on Instagram.

June 22, 2023

Agent Marketing

Why You Don’t Need to Worry About the Instagram Algorithm

In a recent REFER mastermind, Instagram Growth Coach Brock Johnson shared why you don’t need to worry about the Algorithm—and what you should focus on instead.

June 21, 2023

Professional man in a suit beside a real estate book titled 'The Agent's Edge' with a mobile device showing the same cover, suggesting author/mentor in sales.

Agent Marketing

The Book Every Real Estate Agent Needs to Read this Year

Jordan Cohen’s book, The Agent’s Edge, is now available in ebook, audiobook, and hardcover. BAM is celebrating the release with four new, detailed reviews from co-founders Byron Lazine and The Broke Agent, plus Matt Lionetti and Dan Oneil.

June 20, 2023

Over Ask

The Perfect Agent Instagram Profile Looks Like THIS

Marie Lee, aka @MoveMeToTennessee, joins Matt Lionetti and The Broke Agent to talk about how to create the perfect agent Instagram profile, what to have in your Instagram highlights, why broadcast channels are a must, and the easiest Reel an agent can make.

June 19, 2023

Two large smartphones float in a modern living room, showing Instagram Reels with a city view from a balcony, while onions sit on the foreground table.

Agent Marketing

Two Genius Videos, One Remarkable Property

Real estate duo Matt Lionetti and Anna Oliver posted two separate listing videos on the same theme to promote a fully-renovated penthouse level suite in the heart of Toronto. Here’s why their video strategy is so effective.

June 15, 2023

Three smartphone screens on stands display a woman exercising in a modern kitchen setting; outdoor house visible on the right.

Agent Marketing

A Listing Video Guaranteed to Make You Smile

Grandma Nat creates high-energy TikTok dance videos to showcase the best features of her home listings. Many of her videos get six-figure views; her latest listing video is approaching seven, thanks to its addictive (and nostalgic) audio and matching dance moves.

June 13, 2023

Agent Marketing

How to Secure the Best Location on Instagram

Instagram has enlarged the profile icons that appear at the top of your feed on the app, meaning only three icons appear alongside your own. Those three belong to accounts you’re following that are consistently posting Instagram Stories

June 9, 2023

Smiling woman looking at her phone with oversized letters spelling 'story' in the background

Agent Marketing

4 Instagram Story Ideas to Boost Engagement

Want to see more of your Instagram followers turning into clients?

June 8, 2023

Aerial view of a residential neighborhood with three smartphones overlaid, each showing a TikTok-style video titled 'Just Closed!'

Agent Marketing

How to Create “Just Closed” Videos that Seal the Deal with Potential Sellers

Find out how to create the best “Just Closed” videos to promote your real estate business on social media and generate client leads while expanding your social outreach.

June 8, 2023

Video play icon (Instagram-style) equals three people with an upward-trending arrow, suggesting video drives audience growth.

Agent Marketing

4 Types of Videos Proven to Generate Leads for Real Estate Agents

It’s not about the views—it’s about the leads. Here are four types of videos that generate leads for real estate agents.

June 7, 2023

Three Things that Can Hurt Your Instagram Engagement—And What to Do Instead

Six Instagram Myths BUSTED by IG Growth Coach Brock Johnson

The Book Every Real Estate Agent Needs to Read this Year

The Perfect Agent Instagram Profile Looks Like THIS

Two Genius Videos, One Remarkable Property

A Listing Video Guaranteed to Make You Smile

How to Secure the Best Location on Instagram

4 Instagram Story Ideas to Boost Engagement

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