Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.
Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.
Krys Benyamein shares what Meta confirmed about Instagram reach, native publishing, and the Ray-Ban Meta glasses workflow.
Krys Benyamein breaks down how one headline-style Instagram post generated 400,999 views, 10,467 shares, and 30+ buyer phone numbers without video.
The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.
Lindsey Jo shares the secret behind high-performing real estate Instagram accounts—how problem-solving content builds trust, reduces anxiety, and converts followers into clients.
The Broke Agent shares the two essential elements every real estate Instagram account needs to build trust fast: faces and places.
Instagram introduces new control over the Reels algorithm and Story resharing for public accounts, shifting how content spreads and how audiences discover you.
Tessabella Jelten shares how to attract home sellers on Instagram using a step-by-step lead magnet and automation campaign tailored for conversion.
The Walk Thru highlights how a Reston real estate team used Alyssa Curnutt’s hyperlocal blueprint to go from invisible to viral on Instagram.
Haley Ingram of Coffee & Contracts shares what’s working on Instagram in November 2025, from DMs and fonts to keywords and local engagement.
Use Instagram Trial Reels to test content, boost reach, and generate more leads. Tessabella Jelten shares the exact workflow, hook formulas, and five plug-and-play Reel ideas to grow your audience fast.
President Donald Trump announced steps to ban institutional investors from buying single-family homes, sparking debate over rental supply, prices, and housing access.
Polymarket is launching real estate prediction markets powered by Parcl’s daily housing indices, turning home prices into transparent, tradable market signals.
Tom Ferry outlines three daily disciplines and one simple habit on the Playmakers Podcast that could fundamentally change business performance in 2026.
Byron Lazine and Tom Toole host a free January 7 training on the calls that drive growth right now, plus an early preview of the 2026 Call Challenge.
The two content buckets real estate agents should focus on in 2026 to signal expertise without selling.
Krys Benyamein shares the simple January email-and-call strategy that sparked dozens of replies and helped agents start real conversations with their sphere.
The Broke Agent shares five things real estate agents can do while bored at their open house this weekend.
BAM highlights the top 5 marketing strategies of 2025, breaking down the content types that drove the highest engagement.
January 2026 content ideas for real estate agents from The Broke Agent. Plus, what worked in 2025 and how to create authentic, hyperlocal posts that drive engagement.
Tessabella Jelten shares how to post with clarity, consistency, and relevance so buyers and sellers recognize your value before they ever reach out.
Affordability tops BAM’s real estate Word of the Year for 2025, with agents citing higher costs, buyer hesitation, and shifting expectations across the industry
Here’s a look at the six best listing videos of 2025, featuring this year’s BAMMYs winner and finalists, with creative examples agents can use for inspiration.
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