
Why the Dumbest-Sounding Trend on Instagram Is Actually Smart Marketing
Tennessee agent Marie Lee and lender Theoni Rapo are using caveman-speak on Instagram to simplify the 2026 market. Here’s what agents can learn from both.

Tennessee agent Marie Lee and lender Theoni Rapo are using caveman-speak on Instagram to simplify the 2026 market. Here’s what agents can learn from both.

Instagram just made major updates that every real estate agent needs to understand. The Broke Agent shares what’s changed and how agents can adapt their social strategy in 2026.

Natalie Perez-Benitoa’s viral Instagram listing post shows agents how to use movement, audio, and personality to get the algorithm to push their homes.

AI might be hurting your Instagram growth. Tessabella Jelten shares how real estate agents can use AI the right way to create authentic, engaging content that converts.

The Broke Agent breaks down how the Instagram algorithm works, why your engagement is stuck, and 5 simple ways to get your content in front of the right people.

The Broke Agent discusses how the Instagram algorithm actually works and five proven ways to skyrocket your engagement immediately.

Tessabella Jelten calls out 10 Instagram mistakes agents keep making, from low posting volume to weak hooks, and how to fix what’s holding your growth back.

Download the free Instagram Bio Audit to learn how to turn profile visits into real conversations with a clear, high-converting bio framework for agents.

Krys Benyamein shares 5 simple Instagram strategies real estate agents can use to turn followers, story views, and comments into real conversations and clients.

Allie Pastore shows how a simple “This or That” Instagram reel can showcase local knowledge, spark comments, and help agents create scroll-stopping content.

The Broke Agent breaks down the one line every real estate agent should add to their Instagram bio to get more followers.

Tessabella Jelten shares a simple Instagram strategy agents can use to turn content into conversations and qualified leads.

On a recent Instagram post, The Broke Agent asked how people in the industry trick themselves into thinking they’re working. Agents react with their best procrastination excuses.

The bill to ban TikTok, the (unlikely) possibility of a foreclosure crisis, Powell’s “Ways to Go” warning, and Instagram away messages are today’s topics as Taya Dicarlo and Brooks Landry join Byron Lazine and The Broke Agent.

Three lawmakers proposed a bill to ban TikTok in the U.S. due to concerns about potential Chinese government influence on the company. Here’s what it means for agents (and anyone else) using the platform for their business.

Chelsea Peitz joins Matt Lionetti and The Broke Agent to discuss how to set up the perfect Instagram profile, crush Instagram Stories, and find your niche—plus, what agents should be doing on Instagram Live.

It’s your chance to weigh in on the individuals and real estate figures you love, hate, and love to hate as you make your own naughty or nice list for the holidays.

We rounded up the worst of the week! Enjoy this collection of bad real estate pics for December 5th-11th, 2022.

So here you are. Hungover, bored, and sitting in an empty house. Not to worry! Here are our favorite memes of the week to get you through your open houses this weekend.

Every agent needs to prioritize creating captivating content on TikTok, but it’s not always easy to find inspiration. This week, we’re taking the guesswork out of creating TikToks with viral potential by outlining five trending TikTok sounds.

Sterling Granger perfectly explains the 2022 housing market in one Reel. We bet you can’t watch it just once.

Does the real estate industry have a drinking problem? Will AI replace agents? These questions, plus underwater mortgages and the Instagram 2023 Trend Report, are today’s topics as Troy Palmquist and Dan Oneil join Byron Lazine and The Broke Agent.

Twitter’s Guide for Businesses and Professionals offers a detailed overview of the platform’s business and marketing tools, including a checklist to help small business owners get started with ad campaigns on Twitter.
No industry has escaped the AI avatar scene, with everyone from celebs to real estate agents paying $11 to have their photos turned into avatars. Take a scroll through some of our favorite agents as avatars.
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