
The AI System Behind a 46.5K-Follower Hyperlocal Account
Katie Day built an AI agent that researches Houston city filings for topics of interest to her local audience, a setup any real estate agent can copy for their market.

Katie Day built an AI agent that researches Houston city filings for topics of interest to her local audience, a setup any real estate agent can copy for their market.

Byron Lazine breaks down a 4-1-1 open house system that turns for sale by owner listings into neighbor leads and buyer connections.

Here are five fast AEO fixes agents can finish before their next listing appointment.

Shay Noonan’s Scottsdale Kid Edition reel earned 500+ likes by letting her daughter Harlow rank the city’s best spots, a model any agent can copy.

Jimmy Conover shares the exact DM script agents can use to turn new Instagram followers into real estate leads.

George Laughton breaks down the four-level system he uses to onboard, coach, and hold 220 agents accountable on his billion-dollar real estate team.

Steal these 15 hyperlocal questions real estate agents can post on Instagram, Facebook, etc., this week to get more comments.

Porch Swing Podcast launches with Tom Ferry sharing lessons on mindset, ambition, and where AI is taking real estate agents.

Ivy Zelman says there is no U.S. housing shortage and the market has settled into balance. Byron Lazine unpacks her CNBC interview on the Hot Sheet.

HubSpot’s State of AEO report finds LinkedIn and YouTube outcite agent websites in AI search answers.

Dave Hutch explains how real estate agents can connect the Claude Chrome extension to their MLS and automate a daily property search.

The Broke Agent asked the question, “What did you do before real estate?” on Instagram and over 460 agents responded. Here’s what we learned.

Clever Offers data shows 32% of sellers distrust investors as Trump signs an executive order limiting institutional access to federally backed home financing.

A viral chart claimed 71% of real estate agents closed zero deals last year. Here’s where the stat actually came from, what NAR data really shows, and why accuracy, perception, and proof matter for agents and consumers.

There are four social media plays that actually produce real estate leads. Tessabella Jelten shares how agents can turn followers into buyers, sellers, and referral partners with proven strategies.

President Trump’s housing-related remarks at the World Economic Forum outlined views on homeownership, investor activity, mortgage rates, and affordability trade-offs.

Byron Lazine explains how one listing often leads to two more using a proven circle dialing script, two soft questions, and trust-first conversations.

The National Association of REALTORS releases its 80-page 2025 Annual Report, detailing budget cuts, legal shifts, and engagement metrics tied to its reform plan.

Tom Toole explains why mid-January is not early and breaks down the 13.5% pacing rule, daily call math, and what to say to get back on track in 2026.

Chris Smith shares how to turn “Deal of the Week” into a repeatable system using ChatGPT Agent Mode to find real deals, grow your email list, and position yourself as the opportunity agent.

Krys Benyamein breaks down The Listing Flywheel, a system for turning one listing into weeks of marketing momentum, in a live webinar on January 21.

The Broke Agent shares five things you can do while bored at your open house today.

Shane Burgman explains how his un-sexy mailers helped him sign 50 listings in 2025, using simple market data and consistency to build trust before calls.

The Broke Agent breaks down Instagram’s “2016 comeback” trend and how to use nostalgic, unpolished posts to stand out and spark engagement this week.
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