Influencer Chelsea Anderson posted a reel admitting she used to think real estate agents were “kind of a scam,” until she sold a house with one that changed her mind.
Tom Toole breaks down five practical ways real estate agents can use AI to work smarter, from inspection reports to client emails.
Real’s acquisition of REMAX closed Monday, August 24. Here’s who holds the top jobs, who’s leaving, and what agents need to know.
Byron Lazine breaks real estate lead generation into four engines and shows how to weigh their true costs in time, dollars, and cuts.
Lisa Chinatti breaks down how leadership, culture, and hiring priorities change as a real estate team grows from 10 agents to 100.
Home purchase cancellations hit a 3-year high, per Redfin, giving agents a new data point to prep sellers before they list.
Emily McAllister’s latest yap-style reel proves marketing cannot sell an overpriced listing. Here’s how agents can copy her style (and why they should).
The Broke Agent unpacks the worst social media advice for real estate agents and what to ask instead.
Harvard’s Joint Center for Housing Studies issued their 2026 State of the Nation’s Housing report. Here are their 10 takeaways and what agents should do with them.
Lisa Chinatti breaks down the 90-day money-back guarantee behind the onboarding program for the #1 real estate team in Massachusetts.
Jen Dillard’s Instagram reel asks real estate agents if hustle culture has gone too far, and agents are answering in droves.
Zillow now lets advertisers target its housing intent data on Pinterest, and The Real Word breaks down what the new ad deal means for real estate agents.
Byron Lazine and Bobby Kawecki break down exactly what agents need to do to build a traffic-stopping brand in real estate today using short-form video. They share the biggest mistakes agents make, examples of their highest-converting clips, and how to create the best hooks and captions to captivate your audience.
From Instagram glitches to a potential TikTok ban, social media remains unpredictable. Here are six marketing strategies to combat the vulnerability of social media.
We rounded up the worst of the week! Enjoy this collection of bad real estate pics for December 12th-18th, 2022.
Global real estate brand Engel & Völkers released an original trend report with the findings of exclusive research on luxury consumers in North America. Their research identified five trends, including how luxury buyers search for real estate agents.
On a recent Instagram post, The Broke Agent asked how people in the industry trick themselves into thinking they’re working. Agents react with their best procrastination excuses.
The bill to ban TikTok, the (unlikely) possibility of a foreclosure crisis, Powell’s “Ways to Go” warning, and Instagram away messages are today’s topics as Taya Dicarlo and Brooks Landry join Byron Lazine and The Broke Agent.
Three lawmakers proposed a bill to ban TikTok in the U.S. due to concerns about potential Chinese government influence on the company. Here’s what it means for agents (and anyone else) using the platform for their business.
Chelsea Peitz joins Matt Lionetti and The Broke Agent to discuss how to set up the perfect Instagram profile, crush Instagram Stories, and find your niche—plus, what agents should be doing on Instagram Live.
It’s your chance to weigh in on the individuals and real estate figures you love, hate, and love to hate as you make your own naughty or nice list for the holidays.
We rounded up the worst of the week! Enjoy this collection of bad real estate pics for December 5th-11th, 2022.
So here you are. Hungover, bored, and sitting in an empty house. Not to worry! Here are our favorite memes of the week to get you through your open houses this weekend.
Every agent needs to prioritize creating captivating content on TikTok, but it’s not always easy to find inspiration. This week, we’re taking the guesswork out of creating TikToks with viral potential by outlining five trending TikTok sounds.
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