
Instagram DOs and DON’Ts for Real Estate Agents
In his latest BAM ebook, Instagram DOs and DON’Ts for Agents, The Broke Agent shares strategies to increase engagement, reach, conversions, and followers on Instagram. Download your free copy today.

In his latest BAM ebook, Instagram DOs and DON’Ts for Agents, The Broke Agent shares strategies to increase engagement, reach, conversions, and followers on Instagram. Download your free copy today.

The Broke Agent and Dan Oneil welcome Haley Ingram and Amanda Palmeri on this week’s episode of The Walk Thru. They break down how to keep your clients coming back, utilizing broadcast channels, the three things hurting your Instagram engagement, the Realtor video of the week and some July content ideas for agents.

The Broke Agent and Brooks Landry hosted a Social & Digital Marketing Mastermind in the private BAMx Facebook group. One of the biggest topics was a new Instagram feature — broadcast channels — and what they can do for your real estate brand.

Instagram growth coach Brock Johnson breaks down three things that can hurt your Instagram engagement—or, at best, not do your brand any favors—and what you can do instead to reach and retain more of your ideal audience.

During a live REFER Q&A hosted by The Broke Agent and Jason Cassity, Instagram guru Brock Johnson addressed and debunked five Instagram myths still circulating—shedding more light on how the algorithm really works.

Haley Ingram shares how she sold houses as a real estate agent. Plus, the top three lessons she learned marketing her real estate business on Instagram.

In a recent REFER mastermind, Instagram Growth Coach Brock Johnson shared why you don’t need to worry about the Algorithm—and what you should focus on instead.

Marie Lee, aka @MoveMeToTennessee, joins Matt Lionetti and The Broke Agent to talk about how to create the perfect agent Instagram profile, what to have in your Instagram highlights, why broadcast channels are a must, and the easiest Reel an agent can make.

Instagram has enlarged the profile icons that appear at the top of your feed on the app, meaning only three icons appear alongside your own. Those three belong to accounts you’re following that are consistently posting Instagram Stories

Want to see more of your Instagram followers turning into clients?

Head of Instagram Adam Mosseri posted a Reel to explain how the Instagram algorithm works.

The Broke Agent shared the biggest Gen Z trends from the Instagram 2023 Trend Report to help you evolve your real estate content, get more engagement, and grow your brand.

The biggest lie agents were told about social media is that referrals make it optional. Tessabella Jelten shares what actually works in 2026 to build trust, warm referrals, and restart stalled conversations.

Byron Lazine breaks down why waiting for prices to fall is risky, what really drives home prices, and how agents can lead calmer, fact-based conversations

President Donald Trump announced steps to ban institutional investors from buying single-family homes, sparking debate over rental supply, prices, and housing access.

Polymarket is launching real estate prediction markets powered by Parcl’s daily housing indices, turning home prices into transparent, tradable market signals.

Tom Ferry outlines three daily disciplines and one simple habit on the Playmakers Podcast that could fundamentally change business performance in 2026.

Byron Lazine and Tom Toole host a free January 7 training on the calls that drive growth right now, plus an early preview of the 2026 Call Challenge.

The two content buckets real estate agents should focus on in 2026 to signal expertise without selling.

Krys Benyamein shares the simple January email-and-call strategy that sparked dozens of replies and helped agents start real conversations with their sphere.

The Broke Agent shares five things real estate agents can do while bored at their open house this weekend.

BAM highlights the top 5 marketing strategies of 2025, breaking down the content types that drove the highest engagement.

January 2026 content ideas for real estate agents from The Broke Agent. Plus, what worked in 2025 and how to create authentic, hyperlocal posts that drive engagement.

Tessabella Jelten shares how to post with clarity, consistency, and relevance so buyers and sellers recognize your value before they ever reach out.
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