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Agent Strategy

Home » Agent Marketing
The video every realtor needs to make
Agent Marketing

The Video Every Realtor Needs to Make

The Handsome Homebuyers shares the video that every realtor needs to make—but hasn’t yet.

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November 16, 2022
Man in a plaid shirt and glasses rests his head on his hand while looking at a laptop on a desk with a notebook nearby.
Agent Strategy

Challenges of New Agents (And How to Combat Them)

87% of agents don’t make it past year five. Here are the top struggles of new agents, according to a study conducted by Realtor.Com®—and how to overcome them.

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November 15, 2022
Smiling man in a blue blazer over a marina at sunset, with boats and palm trees in the background, as a cutout image.
Agent Strategy

3 Opportunities to Share When Someone Says, “It’s Not A Good Time To Buy”

Robert Mack shares three opportunities to discuss when a client tells you, “It’s not a good time to buy.”

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November 14, 2022
Marketing strategy for agents
Agent Marketing

The Marketing Strategy for All Agents in 2023

Byron Lazine recently gave a speech at the Marketing Matters 2022 Conference, focusing on the marketing strategy for all agents to follow in 2023.

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November 12, 2022
A diverse group of professionals in suits shake hands around a glass conference table in a modern office setting.
Agent Strategy

How to Negotiate with Other Agents

Negotiation with the other agents is what Byron Lazine considers the fun part of the real estate business. He delivers proven tips for communicating with other agents, so you and your client are never surprised by the outcome.

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November 11, 2022
Agent Strategy

3 Indispensable Strategies for Communicating with Clients

Byron Lazine details three key strategies for communicating with clients: ask the right questions, get clear on the outcome they want, and identify their bottom-line number.

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November 9, 2022
Average age 36 with 26% first-time buyers and 50 miles moved, overlaid on a blue world map background.
Agent Strategy

The Biggest Home Buyer Trends from NAR’s 2022 Profile

NAR released its 2022 Profile of Home Buyers and Sellers. We highlight the biggest home buyer trends, including what first-time home buyers are doing to secure homeownership in today’s market.

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November 8, 2022
Social post from The Broke Agent: logo on left, handle @TheBrokeAgent, and the message 'Buyers are acting like it's 2008... Sellers are acting like it's 2021...'
Agent Strategy

It’s a Weird Time in Real Estate

It’s a weird time in real estate. Leave it to The Broke Agent to capture the weirdness in an all-too-relatable post, gaining hundreds of comments from agents.

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November 5, 2022
Woman in beige turtleneck and black blazer typing on a laptop at a desk, coffee cup nearby in an office setting
Agent Strategy

Building Staff as a Single Agent

Byron Lazine details the reasons for building staff as a single agent — or finding a brokerage with the staff and support you need to build a thriving business.

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November 4, 2022
Facebook logo centered on colorful bokeh lights with a wooden surface background in warm tones.
Agent Marketing

Explode Your Facebook Through the Holidays

This week, The Broke Agent and Byron Lazine were joined by Katie Day and Jason Cassity to share Facebook tips to leverage the holiday season to grow their business.

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November 4, 2022
Speaker in a white shirt and striped tie high-fives a cheering crowd against a yellow gradient backdrop.
Agent Strategy

What to Look For in a New Agent Program

For new agents looking to join a top team or brokerage in their market, Byron Lazine details what to look for in a new agent program and the right questions to ask

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November 2, 2022
Presenter in a navy suit raises his hand while seated at a desk; bold text reads 'Your Five Talking Points' over a turquoise studio backdrop.
Agent Strategy

Is the Media Scaring Your Clients? Here Are 5 Data Points You Need to Show Them

Is the media scaring your clients? Tom Toole shares five data points from Keeping Current Matters so that you can educate consumers on today’s market.

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November 2, 2022
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