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Walk Thru
Agent Marketing

The Most Overlooked Way to Boost Your Email Open Rates

On episode #156 of The Walk Thru, Chris Smith explains why preview text is one of the most overlooked drivers of email open rates. This blog breaks down common mistakes, what great preview text looks like, and how to write it so your emails actually get read.

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June 25, 2025
Agent Marketing

What (NOT) to Post About the Industry Settlements

On The Walk Thru and in the BAMx Facebook group, The Broke Agent invited real estate agents to weigh in on what to post on social media about industry settlements, including the proposed settlement with the National Association of Realtors (NAR).

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March 26, 2024
Thumbnail collage for a real estate video: four smiling hosts surround a laptop displaying an 'Open House' sign outside a property with bold 'OPEN HOUSE HACK' text above.
Your Marketing Playbook

Elevate Your Open House With THIS Strategy

The Broke Agent and Dan Oneil sit down with Lindsey Jo and Jay Glazer and discuss the marketer of the week, how to elevate your open house, whether you should share your struggles on social media, and whether Threads is already dead.

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July 20, 2023
Six-person video call collage with a central image of caution tape blocking a doorway; participants smile in each frame.
Your Marketing Playbook

New Realtor Safety Alerts in the MLS?

Realtor safety, how to create a podcast people actually listen to, consumer perception of the housing market vs reality, and social media tips on posting strategy are today’s topics as Haley Ingram and Andrew Undem join Captain Dan Oneil and The Broke Agent.

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May 18, 2023
The Walk Thru
Agent Marketing

Serhant, TikTok Ban & How Agents Should Use QR Codes

How to overcome excuses to avoid video, how agents should use QR codes, what’s going on with SERHANT., the IG blue check, a Texas TikTok ban, and Super Bowl predictions are today’s topics as Candace Decker and Andrew Undem join Dan Oneil and The Broke Agent.

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February 9, 2023
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