Tom Toole

Agent Strategy

3-Step Strategy for Handling Objections

Tom Storey breaks down a powerful three-step process for handling any objection, including the one where another agent is “willing to do it for less.”

August 29, 2023

Housing Market

Will Mortgage Rates Hit 8%? Here’s How Agents Can Prepare

BAM looks at what could happen to the housing market with 8% mortgage rates, how to answer related questions from buyers, and the best way to prepare your real estate business and maximize transactions in 2023.

August 23, 2023

Agent Strategy

How to Build Unstoppable Confidence in 4 Steps

Tom Toole outlines four steps to build unstoppable confidence.

August 22, 2023

Agent Strategy

When Is Optimism a Problem? A Listing Masterclass for Knowledge Brokers

Create a strong nurture plan for your clients for the rest of 2023 and beyond with this listing masterclass provided by Lisa Chinatti and Tom Toole—with a shot of tactical real talk from Byron Lazine.

August 21, 2023

Host in a blue plaid suit smiles at the camera with a desk in front; overlay reads 'Mastering Real Estate Rapport'.

Agent Strategy

7 Rapport-Building Techniques that Help Agents Win Listings

Tom Toole shares seven rapport-building techniques that help agents win more listings.

August 15, 2023

Housing Market

Recession, Soft Landing, or Holding Pattern: What’s Best For The U.S. Housing Market?

Fortune’s Lance Lambert joined Byron Lazine, Lisa Chinatti, and Tom Toole on the Knowledge Brokers Podcast to share his views on the housing market, and whether a soft landing, recession, or no landing would most improve housing affordability.

August 8, 2023

Smiling man in a blue suit stands in front of a collage of women's faces and mathematical diagrams.

Agent Strategy

How to Master Market Knowledge

Learn how to master market knowledge and position yourself as the real estate market expert in four steps from Tom Toole.

August 8, 2023

Knowledge Brokers

Beyond Authenticity: How to Win Clients Over

In last week’s Knowledge Broker Podcast, Byron Lazine and Tom Toole called out the worst advice in the world for real estate agents, and why authenticity won’t always help you gain more clients.

August 3, 2023

Agent Strategy

The Worst Question Agents Can Ask on the First Phone Call

Tom Toole explains why asking your clients, “Are you approved?” is a mistake—and what real estate agents can ask instead.

August 1, 2023

Row of four white icons on a black background: a map pin, a checklist with a pen, a dollar sign in a circle, and a floor plan

Agent Strategy

3 Phrases to Help Keep Homebuyers on the Right Path

Tom Toole shares three phrases real estate agents can use to keep homebuyers on the right path in today’s market.

July 25, 2023

Knowledge Brokers

Is The Housing Market Savagely Unhealthy?

Byron Lazine, Lisa Chinatti, and Tom Toole discuss the Matt Ishbia UWM CEO interview, whether the market is “savagely unhealthy,” why Bright MLS is allowing $0 buyer broker commissions, and the number one reason agents switch brokerages.

July 21, 2023

Man in a suit points at the camera with colorful sticky notes scattered on a conference table behind him.

Agent Strategy

Start Planning Now for Changing Market Trends

Housing market economists are forecasting 5% mortgage rates in 2024, and 4% rates in 2025. Tom Toole reminds everyone to start planning now for changing market trends.

July 18, 2023

3-Step Strategy for Handling Objections

Will Mortgage Rates Hit 8%? Here’s How Agents Can Prepare

How to Build Unstoppable Confidence in 4 Steps

When Is Optimism a Problem? A Listing Masterclass for Knowledge Brokers

7 Rapport-Building Techniques that Help Agents Win Listings

Recession, Soft Landing, or Holding Pattern: What’s Best For The U.S. Housing Market?

How to Master Market Knowledge

Beyond Authenticity: How to Win Clients Over

The Worst Question Agents Can Ask on the First Phone Call

3 Phrases to Help Keep Homebuyers on the Right Path

Is The Housing Market Savagely Unhealthy?

Start Planning Now for Changing Market Trends

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