
The Most Underrated Branding Move in Real Estate Happens After Closing Day
Marc Davison and Byron Lazine unpack why one of the strongest branding opportunities in real estate doesn’t happen before the deal. It happens on move-in day.

Marc Davison and Byron Lazine unpack why one of the strongest branding opportunities in real estate doesn’t happen before the deal. It happens on move-in day.

In a new BAM interview, Byron Lazine sits down with Dermot Buffini to unpack why trust, not tech, is still the foundation of a strong real estate brand. From emotional sobriety to the dangers of defaulting to automation, this conversation is a wake-up call.

The Broke Agent breaks down what the TikTok ban means for your social media strategy — and why being omnipresent on all platforms is non-negotiable. Learn actionable tips to safeguard your brand and grow your reach.

Brad McCallum’s new BAM podcast, Branded, features interviews with real estate industry experts, offering actionable tips and strategies for building a powerful personal brand and accelerating business growth.

Lindsey Jo shares how to build a powerful real estate brand on social media. Learn how to leverage consistency to stand out from the competition.

Dan McKinnon shares insights from Neel Dhingra’s Forward event, highlighting key strategies from top speakers like Gary Vee and Alex Hormozi on elevating personal brands and content creation.

Secure a brand-building advantage in a changing market. Join Byron Lazine and Brian Boero for a free BAM webinar to learn how to stay ahead of industry changes and refine your branding for success.

Crafting an authentic brand identity is crucial for real estate agents. Katie Lucie share how to leverage your personality and interests to stand out from the competition.

Krys Benyamein shares the one resource all your clients need—a black book of trusted local vendors and service providers: a perfect lead magnet to offer in exchange for people’s contact information.

The Real Brokerage announces two new programs for real estate teams and brokerages—Private Label and Pro Teams.

BAM looks at what could happen to the housing market with 8% mortgage rates, how to answer related questions from buyers, and the best way to prepare your real estate business and maximize transactions in 2023.

HubSpot released its list of the top 27 TikTok brands of 2023—and one of them is a real estate team. We look at whether TikTok is worth your time as a marketer, how to improve your chances of going viral, and how HEIDER Real Estate is dominating the platform.