Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.
Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.
Krys Benyamein shares what Meta confirmed about Instagram reach, native publishing, and the Ray-Ban Meta glasses workflow.
Krys Benyamein breaks down how one headline-style Instagram post generated 400,999 views, 10,467 shares, and 30+ buyer phone numbers without video.
The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.
Lindsey Jo shares the secret behind high-performing real estate Instagram accounts—how problem-solving content builds trust, reduces anxiety, and converts followers into clients.
The Broke Agent shares the two essential elements every real estate Instagram account needs to build trust fast: faces and places.
Instagram introduces new control over the Reels algorithm and Story resharing for public accounts, shifting how content spreads and how audiences discover you.
Tessabella Jelten shares how to attract home sellers on Instagram using a step-by-step lead magnet and automation campaign tailored for conversion.
The Walk Thru highlights how a Reston real estate team used Alyssa Curnutt’s hyperlocal blueprint to go from invisible to viral on Instagram.
Haley Ingram of Coffee & Contracts shares what’s working on Instagram in November 2025, from DMs and fonts to keywords and local engagement.
Use Instagram Trial Reels to test content, boost reach, and generate more leads. Tessabella Jelten shares the exact workflow, hook formulas, and five plug-and-play Reel ideas to grow your audience fast.
Playmakers Podcast guest Nykia Wright explains why NAR adopted zero-based budgeting and how financial discipline has become central to rebuilding trust.
Alyssa Curnutt shares how she created a simple holiday lights map that generated over 700 email subscribers and took less than an hour to make.
BAM Media shares a free Home Equity Scripts download by Byron Lazine, with year-end email, phone, and voicemail scripts for value-driven homeowner outreach.
Mike Del Prete examines Google’s test of for-sale listings in search, while CNBC adds market context on what it could mean for Zillow and real estate portals.
Ryan Serhant explains why confidence is currency on Codie Sanchez’s BigDeal podcast, and how clarity, speed, and restraint drive decisions at the top.
Realtor.com chief economist Danielle Hale explains why mortgage rates below 6% in 2026 would come with tradeoffs and why supply and policy matter more.
Alyssa Curnutt shows how a simple community webinar turned 50 signups into buyer consultations and $41K in GCI in her opening segment for the 2025 BAMMYs.
Clever Real Estate surveyed 2026 buyers and sellers, revealing that 86% expect a good year to move despite 93% expecting financial challenges and rising costs.
Here are the BAMMYs 2025 winners, plus other outstanding finalists in categories like best hook, music video/parody, most original content, and best listing video.
Alyssa Curnutt shares her BAMMYs playbook for turning holiday hyperlocal content into real leads, including 700 plus email signups and $41,000 in GCI.
Fed Chair Jerome Powell issued a warning after 2025’s final rate cut, saying housing faces structural problems no rate move can fix. Here’s what it means for 2026.
RE/MAX survey shows 88% of buyers plan to purchase in 2026 despite delays. Safety, affordability, and community are shaping where they want to live.
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