
The AI System Behind a 46.5K-Follower Hyperlocal Account
Katie Day built an AI agent that researches Houston city filings for topics of interest to her local audience, a setup any real estate agent can copy for their market.

Katie Day built an AI agent that researches Houston city filings for topics of interest to her local audience, a setup any real estate agent can copy for their market.

Byron Lazine breaks down a 4-1-1 open house system that turns for sale by owner listings into neighbor leads and buyer connections.

Here are five fast AEO fixes agents can finish before their next listing appointment.

Shay Noonan’s Scottsdale Kid Edition reel earned 500+ likes by letting her daughter Harlow rank the city’s best spots, a model any agent can copy.

Jimmy Conover shares the exact DM script agents can use to turn new Instagram followers into real estate leads.

George Laughton breaks down the four-level system he uses to onboard, coach, and hold 220 agents accountable on his billion-dollar real estate team.

Steal these 15 hyperlocal questions real estate agents can post on Instagram, Facebook, etc., this week to get more comments.

Porch Swing Podcast launches with Tom Ferry sharing lessons on mindset, ambition, and where AI is taking real estate agents.

Ivy Zelman says there is no U.S. housing shortage and the market has settled into balance. Byron Lazine unpacks her CNBC interview on the Hot Sheet.

HubSpot’s State of AEO report finds LinkedIn and YouTube outcite agent websites in AI search answers.

Dave Hutch explains how real estate agents can connect the Claude Chrome extension to their MLS and automate a daily property search.

The Broke Agent asked the question, “What did you do before real estate?” on Instagram and over 460 agents responded. Here’s what we learned.

Fannie Mae’s Home Purchase Sentiment Index® shows a drop in consumer confidence. But what are consumers comparing the current housing market to?
Ed Stulak, social media guru and leader of the Orbis Group, joins Dan Oneil to discuss video DMs, landing a big project through Instagram, and plans for the future.

Opendoor and Zillow announced a partnership as Zillow looks to re-enter the iBuying space. Agents react to a BAM Instagram post with a mix of worry, curiosity, and indifference. Here are the highlights.

Zillow and Opendoor have announced a multi-year partnership to allow sellers to get and compare cash offers from Opendoor on the Zillow app and website.

Inman Innovator Award winners were announced this week, and a BAM podcast won the Video/Podcast category.

This week’s BAMmer of the week goes to Sterling Granger AKA @realestatecreative.

The Opendoor settlement, NAR’s market predictions, and 5 generations of homebuyers are this week’s topics as Tom Toole and Brooks Landry join Byron Lazine and The Broke Agent.

NAR’s housing market forecast highlighted five market opportunities, along with shifting trends in consumer behavior. Here are the top takeaways for real estate agents and their clients.

Real estate professionals need to know how to reach every generation online. Here are Hubspot’s biggest takeaways on how each generation shops.

Most real estate agents are using the same lines. Here are four overused agent phrases, and what you can say instead.

At the beginning of each month, I make a list of content ideas based on holidays, notable events, and what’s trending. Here’s what to expect this August.

Luca Alboretti of Actually Agents talks about his background, his Discord community, and the future of Instagram with Matt Lionetti and The Broke Agent on the Over Ask Podcast.
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